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Sunday, August 17 2014 18:22

The Rock Father takes the ALS Ice Bucket Challenge to #SmackDownALS #StrikeOutALS #IceBucketChallenge

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Earlier this week, right after posting a video showing WWE COO Triple H participating in the "Ice Bucket Challenge," I told my wife - "It's coming. Someone will challenge me to do this." What I didn't expect is that it would be her sister - my sister-in-law, throwing down the challenge... a challenge that arrived this afternoon. To do this proper and help to raise funds and awareness for The ALS Association in their efforts to combat Amyotrophic Lateral Sclerosis (ALS) aka "Lou Gerhig's disease," I promptly ran over to Home Depot to grab a 5 gallon bucket, but also hit the ALSA website to make a cash donation - something I encourage you to do as well. I'll show you mine... but will you show me yours?

 

In the spirit of the challenge, I've nominated three other individuals to take the Ice Bucket Challenge - perhaps in a way that will start the spread through the rock and metal worlds. Justin Timberlake and Darius Rucker have stepped up for Pop and Country, so I'm calling on a few friends - Adam Gilley and Geno Rathbone of PRODUCT OF HATE, and Shaun Glass of THE BLOODLINE and BROKEN HOPE to take the challenge and each challenge three more.

And, for anyone that thinks that the Ice Bucket Challenge is just a social media thing with no real results, think again. According to the ALSA, as of today, they've "received $13.3 million in donations compared to $1.7 million during the same time period last year (July 29 to August 17). These donations have come from existing donors and 259,505 new donors to The Association."

Impressive. Most impressive!

James Zahn

James Zahn is best-known as The Rock Father™, a media personality, commentator, adventurer and raconteur. He is the Owner, Publisher, and Editor-in-Chief of THE ROCK FATHER™ Magazine. In January, 2019, after nearly a decade of publishing The Rock Father™ Magazine, he joined Adventure Media and Events as Senior Editor of The Toy Book—the leading trade publication for the toy industry since 1984, as well as The Pop Insider — a destination for all things pop culture, and The Toy Insider — the leading consumer guide for toys and games. He is also editor of The Toy Report, a weekly newsletter published by The Toy Book each Thursday. Zahn has over 27 years of experience in the entertainment, retail and publishing industries.

He regularly serves as a Brand Ambassador and spokesperson for several Globally-recognized pop culture and lifestyle brands in addition to consulting for a number of toy manufacturers. 

Creatively, James has directed/edited music videos, lyric videos, and album trailers for bands such as FEAR FACTORY, has appeared as an actor in feature films and commercials, written comic books, and performed in bands. He currently serves as an artist manager and video director for PRODUCT OF HATE, whose debut album was released by Napalm Records in 2016, distributed by ADA/Warner Music in the U.S. with Universal Music handling global. A new album has been completed and is set for release this year.

Zahn and/or his work have been featured in/on CNN, NBC, ABC, WGN, CBS, GCTN, G4, The Chicago Tribune, Forbes, MarketWatch, Reuters, BusinessWire, Fangoria, Starlog and more. He's appeared as a music expert on CNN's AC360 alongside Anderson Cooper, and has been interviewed by Larry King. In the past he served as a writer for the Netflix Stream Team,  Fandango Family and PBS KIDS, penned articles for Sprout and PopSugar, and was a contributor to Chicago Parent.

Learn more here

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