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The Toy Book — The Leading Toy Industry Magazine
The Rock Father Magazine

  • Get Your Boo On with New Halloween Squishmallows

    Aug 10, 2020

    Get Your Boo On with New Halloween Squishmallows More than a dozen new characters are joining the Squishmallows squad!

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  • Moonbug Appoints The Point.1888 to Lead Licensing in EMEA

    Aug 10, 2020

    Moonbug Appoints The Point.1888 to Lead Licensing in EMEA Moonbug Entertainment is eyeing global expansion for its portfolio of kid-centric brands. Following the appointment of MGA Entertainment (MGAE) as the global licensing agent for its Little Baby Bum brand, the company tapped The Point.1888 to lead licensing efforts in the EMEA region. Under the new deal, The Point.1888 will serve as the licensing agent […]

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  • Genius Brands’ Kartoon Channel! Adds ‘Yu-Gi-Oh! ARC-V,’ ‘My Dog Chocolo,’ More

    Aug 10, 2020

    Genius Brands’ Kartoon Channel! Adds ‘Yu-Gi-Oh! ARC-V,’ ‘My Dog Chocolo,’ More The familiar characters from Konami’s Yu-Gi-Oh! trading card game are headed to the Kartoon Channel. Genius Brands International inked multiple deals to bring approximately 230 new episodes of programming to its new Kartoon Channel! app. The new additions are toplined by 148 episodes of the global anime hit, Yu-Gi-Oh! ARC-V. Additionally, Kartoon Channel! licensed episodes […]

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  • U.S. Retail Imports Head Toward Lowest Number Since 2016

    Aug 10, 2020

    U.S. Retail Imports Head Toward Lowest Number Since 2016 As the toy industry looks to the back half of the year for a sales spike, new data is reflecting more of the challenges brought on by COVID-19. The recent 16% spike for the toy industry was driven largely by sales of stock-on-hand, while individual toymakers have charted sales declines due in part to a […]

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  • Mattel Unveils New Masters of the Universe Toys at Power Con

    Aug 8, 2020

    Mattel Unveils New Masters of the Universe Toys at Power Con He-Man and the Masters of the Universe (MOTU) are on the road to a powerful comeback. Ahead of next year’s release of two new series on Netflix, Mattel took to this year’s virtual edition of Power Con to pull back the curtain on a new range of MOTU products, some of which position the brand […]

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  • DJ Marshmello Gets Animated in Mellodees’ ‘Wheels on the Bus’

    Aug 8, 2020

    DJ Marshmello Gets Animated in Mellodees’ ‘Wheels on the Bus’ When we last caught up with Marshmello, the popular EDM DJ was launching a new kids brand alongside manager Moe Shalizi. Now that the musically driven Mellodees has been out for a few weeks, the DJ himself is jumping into the animated action. Lil’ Mello makes his debut as a boppin’ bus driver in a […]

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  • Spielwarenmesse to Take Place with Hygiene Protocols

    Aug 7, 2020

    Spielwarenmesse to Take Place with Hygiene Protocols The toy industry is already looking ahead to next year with uncertainty and caution as toy fair season approaches. Spielwarenmesse eG, the organizer of the 72nd Spielwarenmesse international toy fair, is moving ahead with plans for the event to take place Jan. 27-31 in Nuremberg, Germany. In an effort to ensure the greatest possible degree […]

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  • The Toy Insider Prepares to Unwrap Holiday of Play @ Home

    Aug 7, 2020

    The Toy Insider Prepares to Unwrap Holiday of Play @ Home Following the success of its first-ever virtual event, Sweet Suite @ Home, our sister publication, the Toy Insider is getting ready to help sleigh the holiday shopping season. Set to take place on October 22, the Toy Insider’s 9th annual Holiday of Play event is going virtual this year as Holiday of Play @ Home, […]

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  • Funko Takes a 49% Sales Hit in Q2, Looks to Diversification, ‘Mandalorian’ Tailwind

    Aug 6, 2020

    Funko Takes a 49% Sales Hit in Q2, Looks to Diversification, ‘Mandalorian’ Tailwind Funko, Inc. beat expectations in the second quarter with a 49% decline in sales amid the spread of the COVID-19 pandemic. Heading into Q2, the company preemptively cautioned a decline of as much as 60% due to retail closures and the lack of live events. “Although our second quarter results were significantly impacted by store […]

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  • Monster Jam, Spin Master Kick Off Shark Week with Multiple World Record Attempts

    Aug 6, 2020

    Monster Jam, Spin Master Kick Off Shark Week with Multiple World Record Attempts This weekend, Feld Entertainment’s Monster Jam is taking to the airwaves with an all-new special, Diesel Brothers: Monster Jam Breaking World Records. Premiering Saturday, August 8, at 8 p.m. ET on Discovery, the new special finds Heavy D and Diesel Dave back with host Chris Jacobs a year after they successfully jumped their massive, 12,000-pound […]

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  • Dad 101: Important Considerations to Make When Buying a Family Car

    Dad 101: Important Considerations to Make When Buying a Family Car

    Buying a car can be a very exciting time for you, especially when you're starting a new family. Even though the thought of a new car is exciting, there are still things you want to consider when making such an investment. If you've never bought a car before or just want to make sure you make the right choice for your new family, consider these simple but helpful tips.

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  • Building an In-Law Suite: What to Keep in Mind When Adding a Space For Mom and Dad

    Building an In-Law Suite: What to Keep in Mind When Adding a Space For Mom and Dad

    Last year, we took a look at a booming trend in multigenerational living: the in-law suite. Now, with more families staying home than ever and many sharing concerns about the health of older Americans, it's no wonder that families are getting creative when it comes to expanding the possibilities for the extended family. Hence, we're serving up some thoughts on building an in-law suite, 2020 style!

    Although 90% of seniors say they'd want to remain in their own homes as

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  • COVID-19 Cybersecurity: Tech Tips to Keep Your Information Safe

    COVID-19 Cybersecurity: Tech Tips to Keep Your Information Safe

    In our digitally-driven world, we rely on the internet for just about everything. But while technology provides us with a lot of conveniences, it also makes it easier for our personal information to fall into the wrong hands. And during a pandemic, those events can become even more damaging—and are also proving to be even more commonplace.

    Whether you're continuing to work from home for the foreseeable future or you want to bolster protection for your small business, cybersecurity is

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  • How to Choose the Right Vehicle For Your Road Trip

    How to Choose the Right Vehicle For Your Road Trip

    As the summertime looms, the urge to get out and explore the world is growing. Many of us abhor staying in one place; we'd rather look toward the next great adventure away from our houses. When going on vacation, there are several different modes of transportation to consider. Flying on a plane still remains the most popular but many enjoy going by boat or even train.

    However, many travelers enjoy loading up their vehicles and heading out on the open

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  • 3 Tech Gadgets That Could Help You Identify COVID-19 Symptoms

    3 Tech Gadgets That Could Help You Identify COVID-19 Symptoms

    Hopefully, life returns to normal soon, but no one really knows when that will be. It could be a few weeks, it could be a few months, and it could be much, much longer. It's important to focus on your health and your family's health throughout these wild times -- and technology is playing a major part.

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  • Static-X, Dope Gear Stolen from L.A. Warehouse

    Static-X, Dope Gear Stolen from L.A. Warehouse

    Nearly $200,000 worth of musical gear and touring equipment has been stolen from a warehouse space shared by STATIC-X and DOPE.

    The bands, which are currently on touring hiatus due to the spread of coronavirus and the COVID-19 pandemic, filed a report with the Los Angeles Police Department, which advised the bands to take the story public in hopes of raising awareness and potentially gaining leads on the whereabouts of the stolen gear.

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  • Clever Curb Appeal Improvements to Make This Spring

    Clever Curb Appeal Improvements to Make This Spring

    With winter finally gone, it’s time to usher in spring — the time of year when flowers begin to blossom and trees regain some semblance of life. If you’ve been thinking about selling your home, perhaps now is the best time to get down to business. Spring tends to bring out the most home buyers as buyers time their move with the school year.

    Home improvement is big business, with the industry roughly worth $394 billion . Curb appeal improvements are just

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  • How to Support Small Businesses While Social Distancing

    How to Support Small Businesses While Social Distancing

    The coronavirus has made it difficult for many to perform their jobs, but none have been hit quite as hard as small business owners catering to the local populace. Restaurants have had to close their doors and offer solely take-out options, hairdressers and salons have had to close indefinitely, and locally run shops have run out of ways to serve a needy community. While some of us are lucky enough to work from home, those who run a small business

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