Sunday, April 30 2017 20:25

Rugged, Adorable: Gym Rucksacks from Beckmann of Norway

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When you think about backpacks for kids, generally the back-to-school season is the first thing that comes to mind - but there's many different applications and occasions where a proper sack can come in handy. In some cases, a full-size backpack can be too much, and that's where the Gym Rucksack by Beckmann of Norway can come in handy. Rugged, yet adorable designs are both functional and stylish, and they appeal to kids of many interests. The folks at Beckmann USA (an authorized reseller) recently approached me about checking out some of their products, and my eyes immediately zeroed-in on just the right bag: a Gym Rucksack in "Mint Alva," the perfect new dance/ballet bag.

Beckmann RuckSack Review

The Rock Daughters™ are currently in the midst of their second year of ballet & tap (recital in June!), and their bags do manage to take a beating. The Beckmann Rucksack is the perfect size for their small frame, just right for carrying their ballet flats, tap shoes and a change of clothes. There's an external pocket on the front of the bag, and the inside has a stitched-in divider to keep things organized as well.

Beckmann RuckSack Review

While the Rucksack is available in seven different style variations from fairies and monster trucks to dragons and unicorns, I'm already thinking ahead to the next school year. Beckmann focuses on style and safety for kids K-12 (and into college), with great padding, reflective materials, and even a built-in LED light on select styles.

100% Rock Father-approved. See more at Beckmann-us.com.

Bonus Throwback: Last year's recital found the girls looking like this. What kind of costumes will 2017 bring? Stay tuned!


First big recital for The Rock Daughters today - ballet and tap! #dance #ballet #tap #recital #parenting

A post shared by James Zahn (THE ROCK FATHER™) (@therockfather) on

James Zahn

James Zahn is best-known as The Rock Father™, a media personality, commentator, adventurer and raconteur. He is the Owner, Publisher, and Editor-in-Chief of THE ROCK FATHER™ Magazine. In January, 2019, after nearly a decade of publishing The Rock Father™ Magazine, he joined Adventure Media and Events as Senior Editor of The Toy Book—the leading trade publication for the toy industry since 1984, as well as The Pop Insider — a destination for all things pop culture, and The Toy Insider — the leading consumer guide for toys and games. He is also editor of The Toy Report, a weekly newsletter published by The Toy Book each Thursday. Zahn has over 27 years of experience in the entertainment, retail and publishing industries.

He regularly serves as a Brand Ambassador and spokesperson for several Globally-recognized pop culture and lifestyle brands in addition to consulting for a number of toy manufacturers. 

Creatively, James has directed/edited music videos, lyric videos, and album trailers for bands such as FEAR FACTORY, has appeared as an actor in feature films and commercials, written comic books, and performed in bands. He currently serves as an artist manager and video director for PRODUCT OF HATE, whose debut album was released by Napalm Records in 2016, distributed by ADA/Warner Music in the U.S. with Universal Music handling global. A new album has been completed and is set for release this year.

Zahn and/or his work have been featured in/on CNN, NBC, ABC, WGN, CBS, GCTN, G4, The Chicago Tribune, Forbes, MarketWatch, Reuters, BusinessWire, Fangoria, Starlog and more. He's appeared as a music expert on CNN's AC360 alongside Anderson Cooper, and has been interviewed by Larry King. In the past he served as a writer for the Netflix Stream Team,  Fandango Family and PBS KIDS, penned articles for Sprout and PopSugar, and was a contributor to Chicago Parent.

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