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Monday, January 29 2018 15:07

Preview: BLACK PANTHER and Disney Princess Launch New "Her Universe" Collection... "Our Universe"

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One of our favorite product lines is getting bigger. Her Universe has long-been a go-to destination for cool Star Wars gear for women and girls, getting started at a time when availability of fan-centric clothing wasn't as widespread as it is now. The Rock Daughters™ wear it... my wife wears it... and now an even broader set of fans who enjoy Disney, Marvel and Star Wars will be able to get in on the action with the launch of OUR UNIVERSE. Disney made the announcement today that the collaboration with Her Universe and founder Ashley Eckstein will "expand beyond the existing licensed lines of Disney, Marvel, and Star Wars apparel, accessories, and home goods and opens up new categories and opportunities including a new, heroic character-inspired athleisure line for kids and tweens.

Featuring activewear, swimwear, footwear and accessories, ‘Our Universe’ is now available exclusively online at shopDisney.com and in-store at all Disney store locations. The first wave of the collection is inspired by Marvel Entertainment’s Black Panther and Disney Princess, with a Star Wars line coming soon for kids, tweens and adults. Pieces include leggings, sweatpants, zip up hoodies and headbands to help encourage kids to get outside and be active.

Our Universe

Beyond apparel, the expanded deal includes an inspirational book authored by Eckstein coming from Disney Book Group in May 2018. The book, “It’s Your Universe: You Have the Power to Make It Happen,” is based on Eckstein’s personal story and her journey to success. The book highlights Eckstein’s road to making her dreams come true and how her personal passions led to the creation of ‘Her Universe’ and the creation of an unrivaled female fan community. “It’s Your Universe: You Have the Power to Make It Happen” is available for pre-order now.

Our Universe

“As a little girl, I grew up in Orlando, Florida with a father who was a Disney World cast member, and the world of Disney taught me how to make my dreams come true as an actress and a designer,” said Eckstein. “Every item of clothing and this new book draws on my personal passion for the brand and is inspired by that love. Now, I am beyond honored that Disney is allowing me the opportunity to pay it forward to a new generation of dreamers. My goal with this line and book is to inspire fans of all ages to make their dreams come true too.”

Our Universe

Fans can visit select Disney store locations to join Celebrate Your Dreams, a special interactive event featuring a video presentation with Ashley Eckstein every Saturday at 3:00 PM. Please check your local Disney store for details. Connect with Disney store and Her Universe on social media: @shopDisney and @HerUniverse.

James Zahn

James Zahn is best-known as The Rock Father™, a media personality, commentator, adventurer and raconteur. He is the Owner, Publisher, and Editor-in-Chief of THE ROCK FATHER™ Magazine. In January, 2019, after nearly a decade of publishing The Rock Father™ Magazine, he joined Adventure Media and Events as Senior Editor of The Toy Book—the leading trade publication for the toy industry since 1984, as well as The Pop Insider — a destination for all things pop culture, and The Toy Insider — the leading consumer guide for toys and games. He is also editor of The Toy Report, a weekly newsletter published by The Toy Book each Thursday. Zahn has over 27 years of experience in the entertainment, retail and publishing industries.

He regularly serves as a Brand Ambassador and spokesperson for several Globally-recognized pop culture and lifestyle brands in addition to consulting for a number of toy manufacturers. 

Creatively, James has directed/edited music videos, lyric videos, and album trailers for bands such as FEAR FACTORY, has appeared as an actor in feature films and commercials, written comic books, and performed in bands. He currently serves as an artist manager and video director for PRODUCT OF HATE, whose debut album was released by Napalm Records in 2016, distributed by ADA/Warner Music in the U.S. with Universal Music handling global. A new album has been completed and is set for release this year.

Zahn and/or his work have been featured in/on CNN, NBC, ABC, WGN, CBS, GCTN, G4, The Chicago Tribune, Forbes, MarketWatch, Reuters, BusinessWire, Fangoria, Starlog and more. He's appeared as a music expert on CNN's AC360 alongside Anderson Cooper, and has been interviewed by Larry King. In the past he served as a writer for the Netflix Stream Team,  Fandango Family and PBS KIDS, penned articles for Sprout and PopSugar, and was a contributor to Chicago Parent.

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