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Saturday, April 18 2015 11:22

The Dairy Queen Blizzard at 30: A Family Tradition to #GetUpsideDown Over...

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Dairy Queen - #GetUpsideDownTHE ROCK FATHER is participating in an Influencer Activation on behalf of Influence Central for Dairy Queen. He has been compensated for his participation.

I remember when Dairy Queen first introduced the Blizzard back in 1985. Yes, it was the year of BACK TO THE FUTURE and THE BREAKFAST CLUB, G.I. JOE: A REAL AMERICAN HERO finally became a regular series, and on a more "rock" note, it was the year that the infamous Senate hearing from the PMRC brought Twisted Sister frontman Dee Snider to testify alongside John Denver and Frank Zappa. In the three decades since, much has changed, but the DQ Blizzard prevails and has become a family tradition here at Rock Father HQ, enjoyed with our daughters just as my wife and I enjoyed them with our parents as children. Now, to celebrate 30 years of tasty Blizzard greatness and the 75th "Fanniversary" of DQ as a whole, Dairy Queen is inviting everyone to #GetUpsideDown this month for an Oreo Blizzard, which will be served upside down or your next one is free (at participating locations).

Last summer, the local DQ became a regular haunt after Addie's baseball games that I was coaching. We'd stop by and spend some time as a family, enjoying our frozen treats on the big concrete picnic tables outside. While it's still a tad early here, people are definitely getting into the spirit, as even on a slightly cool spring evening, you can find full line of cars waiting at the DQ drive-through, and usually a packed house inside waiting for those glorious goods. On our most recent trip, both of The Rock Daughters enjoyed a classic Oreo "mini" Blizzard...

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My wife tried the new Salted Caramel Truffle Blizzard Treat, while I went with the Peanut Butter Cookie Dough Smash. But, in true family fashion, we all shared to get a tasty sample of each.

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#GetUpsideDown for yourself:
Find your local DQ location, or connect with Dairy Queen on Twitter and Facebook.
James Zahn

James Zahn is best-known as The Rock Father™, a media personality, commentator, adventurer and raconteur. In January, 2019, after nearly a decade as Publisher of The Rock Father Magazine, he joined Adventure Publishing Group as Senior Editor of The Toy Book—the leading trade publication for the toy industry since 1984, as well as The Pop Insider—a destination for all things pop culture. He is also editor of The Toy Report, a weekly newsletter published by The Toy Book each Thursday. Zahn has over 25 years of experience in the entertainment, retail and publishing industries.

He regularly serves as a Brand Ambassador and spokesperson for several Globally-recognized pop culture and lifestyle brands in addition to consulting for a number of toy manufacturers. 

Creatively, James has directed/edited music videos, lyric videos, and album trailers for bands such as FEAR FACTORY, has appeared as an actor in feature films and commercials, written comic books, and performed in bands. He currently serves as an artist manager and video director for PRODUCT OF HATE, whose debut album was released by Napalm Records in 2016, distributed by ADA/Warner Music in the U.S. with Universal Music handling global. A new album has been completed and is set for release this year.

James and/or his work have been featured in/on CNN, FOX Business, NBC, ABC, WGN, G4, The Chicago Tribune, BusinessWire, Babble, Fangoria, Starlog and more. He's appeared as a music expert on CNN's AC360 alongside Anderson Cooper, and has been interviewed by Larry King. In the past he served as a writer for the Netflix Stream Team,  Fandango Family and PBS KIDS, penned articles for Sprout and PopSugar, and was a contributor to Chicago Parent.

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