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Wednesday, April 11 2018 22:55

A Renault KADJAR gets an Assist from Chewbacca in this French Car Commercial ahead of Solo: A Star Wars Story

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Renault is an auto brand that most younger Americans won't be familiar with. I am, and when I was a little kid I was even known to rock a little Renault Racing Suit (photographic evidence below). They've been out of the U.S. market for nearly three decades, but they're still huge elsewhere, and like their strategic partner, Nissan - they've been known to make some trips to a galaxy far, far away. The Renault KADJAR (a "cousin" of sorts to the Nissan Rogue) is currently appearing in a new television spot that's airing in Europe in support of Lucasfilm's Solo: A Star Wars Story. Part of Renault's "Alternative Road" promotion, the Star Wars-themed commercial features Chewbacca helping to protect a mother and son from what appears to be Enfys Nest and her gang of Cloud Riders. Take a look...

Fans in Europe can visit a Renault dealership for a VR experience that features a new scene with Han Solo and Lando Calrissian. About the "alternative road," Renault says that in the film "we'll find out how taking the alternative road led Han Solo to meet his mighty future co-pilot, Chewbacca. Now, thanks to the features of Renault KADJAR - 4x4 transmission, emergency breaking system and blind-spot alerts - Renault is offering its customers their chance to 'take an alternative road' too."

Solo: A Star Wars Story is in theaters on May 25.

For more STAR WARS news, reviews and features, including the latest on Ron Howard's Solo: A Star Wars Story, J.J. Abrams' STAR WARS: EPISODE IX, Jon Favreau's live-action television series and the new films from Rian Johnson, David Benioff and D.B. Weiss, check out TheRockFather.com/StarWars

James Zahn aka The Rock Father

James Zahn

James Zahn is not a journalist, nor a blogger, though he may be credited as such by others, or even accept the title... depending on the circumstance.  Instead, he considers himself largely to be an "entertainment and lifestyle writer," bringing 25+ years of experience in the entertainment and publishing industries into the family realm as THE ROCK FATHER™.

As a media personality, commentator, adventurer and raconteur, James now finds himself raising a pair young girls - The Rock Daughters™ - along with his wife from their Illinois home.

He is a member of The Toy Insider Parent Advisory Board, has contributed to The Toy Book and writes a regular Star Wars column - Transmissions from a Galaxy Far, Far Away for The Pop Insider. He also regularly serves as a Brand Ambassador and spokesperson for several Globally-recognized pop culture and lifestyle brands in addition to consulting for a number of toy manufacturers. 

Creatively, James has directed/edited music videos, lyric videos, and album trailers for bands such as FEAR FACTORY, has appeared as an actor in feature films and commercials, written comic books, and performed in bands. He currently serves as an artist manager and video director for PRODUCT OF HATE, whose debut album was released by Napalm Records in 2016, distributed by ADA/Warner Music in the U.S. with Universal Music handling global.

James and/or his work have been featured in/on CNN, FOX Business, NBC, ABC, WGN, G4, The Chicago Tribune, BusinessWire, Babble, Fangoria, Starlog and more. He's appeared as a music expert on CNN's AC360 alongside Anderson Cooper, and has been interviewed by Larry King. In the past he served as a writer for the Netflix Stream Team,  Fandango Family and PBS KIDS, penned articles for Sprout and PopSugar, and was a contributor to Chicago Parent.

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