From the Official Announcement: The eight passenger Telluride production model – which will be assembled at Kia Motors Manufacturing Georgia – will provide a new, V6-powered option that is several inches longer and wider than Kia’s award-winning, seven passenger Sorento midsize SUV.          

For Brandon Maxwell, the combination of childhood nostalgia and an exclusive preview of Kia’s largest and most refined SUV provided an opportunity to give back to the Marfa, Texas, community.

“My Mom drove me to school in East Texas in a Kia Sedona, and my adoration for the brand runs deep,” said Maxwell. “When I left Marfa, Texas, where I designed my SS’19 collection, I started talking with Kia. I wanted a partner who could help fill a need in Marfa’s public school system and Kia was looking to create a unique integration for their new Telluride. It was a natural fit as Kia has a long history of philanthropic initiatives that support education. Kia is not just funding necessary technological purchases and educational programming to give the children of Marfa the quality education they deserve, but also providing a vehicle for local teachers’ use. I am honored to collaborate with Kia Motors.”

The one-of-a-kind Telluride featured in the show provides a thought-provoking glimpse into the creative process that takes place when designers in separate industries collaborate. This specially tailored Telluride includes several nods to Maxwell’s Texas roots, including natural wood interior trim and saddle-inspired double-stitched leather adornments on the dash, door panels and grab handles. Similar leather details cover the outside rearview mirrors and door handles. Outside, the Telluride’s deep green paint reflects the color of the concept vehicle that debuted in Detroit two years ago. Custom front and rear bumpers, skidplates and sidestep sills exude a ranch-ready look that’s backed up with a hidden winch and a snorkel for deep-river fording. Burly 265/50R-20 off-road tires wrap around flat-black alloy wheels and the spare tire has been custom mounted to the rear hatch, which opens to a metal- and leather-trimmed cargo area. A custom wood and aluminum roof rack with a beautiful custom leather tow strap tongue provide the perfect finishing touches.

For those curious, this is what the Telluride was looking like back in 2016...

Oddly enough, 2016 was the last time that I drove a Kia as well, specifically the Sportage SX Turbo. You can read that feature here.