I've been talking about it for months, and now Disney•Pixar's Cars 3 has officially come racing into theaters! The latest chapter in the Cars saga finds an aging Lightning McQueen faced with a turning point in his life and career as a new breed of "next-gen racers" have burst onto the scene, with newcomer Jackson Storm leading the pack. With the help of racing trainer Cruz Ramirez, McQueen sets out to get back on track. Before you head out to the theater, take a look at the latest clips from the film, along with LOU - the latest Pixar short, screening just before Cars 3. Get tickets now via my affiliate, Fandango.
It's go time! With Disney•Pixar’s Cars 3 racing into theaters this weekend, the folks at Disney Games and Warner Bros. Interactive Entertainment have officially released Cars 3: Driven to Win for the PlayStation®4 and PlayStation®3 computer entertainment systems, Xbox One, Xbox 360, Nintendo Switch™ and Wii U™. Developed by Avalanche Software, Cars 3: Driven to Win "provides an entirely new interactive experience that is thrilling to play alone or with friends and family." Players can race as Lightning McQueen, Cruz Ramirez, Jackson Storm and other beloved characters while mastering the tricks, skills and combat techniques needed to become the Ultimate Champion. Check out the launch trailer and full game details below!
This Cars 3 feature is brought to you in collaboration between The Rock Father and Disney•Pixar. Interviews edited for clarity.
"I have two daughters, and one day my daughters told me rather abruptly that certain things were for boys and certain things were for girls," recalls Cars 3 Director Brian Fee. "And if something was, quote 'for boys,' they automatically didn’t have an interest in it or didn’t feel like they could have an interest in it. That was a red flag and it just kind of killed me that society puts those kind of labels on things, and that they, at such a young age, were already feeling those labels." Sitting in on a press conference at Sonoma Raceway ahead of the release of Disney•Pixar's Cars 3, I couldn't help but flash back to something that I'd written on this very site back in 2011, and how much things have changed in just six years. It was then that I asked, "Is Cars 2 Forgetting that Little Girls Like Cars TOO?" In the years since, I've echoed that sentiment, as the father of two daughters myself. While it wasn't necessarily the film at the time, the merchandising of Cars 2 was aimed firmly at one segment of the audience. With Cars 3, Pixar crashes the gate on all levels, delivering a movie that's truly for everyone.
If you've seen the trailers for Disney-Pixar's Cars 3, then you've no doubt seen the down-and-dirty world of demolition derby on display. But this isn't any demo - it's "Crazy 8's," and like many things in Pixar films, face value isn't always what it seems. "Have you ever been at a crossroads in life where you feel really out of place?" asks Supervising Animator Bobby Podesta during a presentation on Pixar's Production Pipeline, held during a media event at California's Sonoma Raceway. "That’s the point of this scene," he says. "The audience ends up feeling out of their element, just like McQueen does." Much of Cars 3 is focused on that those crossroads, and how to move beyond them. For the production, that was mirrored by how intertwined the technical team was on bringing this new story to the screen, moving well beyond everything that they'd pulled off in the past.
As we approach the June 16 release of Disney•Pixar's Cars 3, there's quite a bit of fantastic toys and merchandise that I plan to feature here on THE ROCK FATHER™ Magazine. With shipments having already arrived here at Rock Father HQ from licensing partners like Mattel and Just Play, I have plenty to keep me busy - and then this news shows up... that Sphero, the same company that blew people's minds with their App-controlled BB-8 back in 2015, has an "Ultimate Lightning McQueen." I could tell you that the $300 app-controlled RC car looks fantastic, but you really need to just watch the video...
Disney•Pixar's Cars 3 is racing into theaters on June 16, and just a few days prior (June 13), Warner Bros. Games will unleash Cars 3: Driven to Win, an all-new video game for Xbox One, Xbox 360, Sony PlayStation 4, Sony PlayStation 3, and Nintendo Switch and Nintendo Wii U. Today comes a new look at the game thanks to a Gameplay Trailer that highlights the six gameplay modes and four master-level events. Check this out...