As announced back in April, the iconic Hess Toy Truck will be hitting the road once more, and for 2018 the lineup is expanded. In addition to the traditional holiday Hess Toy Truck, there's also some kind of ultra-limited anniversary vehicle arriving this fall, and the Minis will be back again with their second 3-pack hitting the streets on June 1. For the Mini collection, two of the three have been revealed - the first on April 30 (an original tanker), while the curtain dropped on the second one for Mother's Day - a new fire truck. Take a look at the first two reveals below, then ponder what the third high-octane vehicle will be!
The Hess Toy Truck is a tradition that I've written about many times over the years, and after last year saw the return of the summer Mini Collection (pictured top), news has arrived that the lineup for 2018 will be even bigger! Hess Corporation has announced plans to commemorate the 85th anniversary of the company's founding with three separate toy releases this year, each available exclusively at www.hesstoytruck.com. Of course the annual holiday Hess is always the big one, but this year there's something really special. Take a look...
Since 1964, the Hess Toy Truck has been an annual tradition of collectible holiday toys. For years, families on the east coast would look forward to the reveal of the annual Hess Toy Truck - which hasn't always been "a truck," but a high-quality vehicle offered at a great price and wrapped-up in signature green giftwrap, ready to roll for the holidays. Because it was an east coast thing, we'd missed out on it since we didn't have Hess Express gas stations here in the Midwest, but we really started getting into these around five years ago - ironically, just a year or so before Hess sold-off their gas stations. While the stores may be gone, the tradition of the truck lives on, and every year on November 1, a new Hess Toy Truck becomes available exclusively on HessToyTruck.com. We recently got our hands on the 2017 Hess Dump Truck and Loader (sent to us for review), and after seeing the girls eagerly crack it open, it's easy to see why it's a top pick in my annual Holiday Wish Guide™!
A Holiday tradition continues with the release of the 2017 Hess Toy Truck! Officially launched at 10am ET on November 1, the 2017 Hess Dump Truck and Loader is available exclusively via HessToyTruck.com, continuing the pattern of the last few years following the sale of the Hess Express stores. With over 30 brilliant LED lights plus realistic sounds, the over-sized dump truck and 2-way motorized, track-driven loader are a versatile team, ready to tackle the toughest jobs! Check out all the details below!
I've written a lot about the Hess Toy Truck over the years, and while that remains a Christmas tradition, I don't think I've ever said much about their summer tradition - the Hess Mini Truck. For 17 years, Hess released a mini version of their iconic holiday toy truck - most recently offered for sale in 2014. Funny enough, that's the only Mini we have in our collection here at Rock Father HQ, as we picked one up at a Hess Express in Pennsylvania while in the midst of an epic road trip. In the three years since, fans have been demanding a relaunch of the Mini Hess Toy Truck, and today the Hess Corporation answered the call. Not only is Hess bringing back the Mini Hess Toy Truck, but they’re doing it as a special release on an exclusive basis in a way they never have before.
I do love classic traditions, and one that was previously an East Coast thing first landed firmly on my radar about five years ago, when I started writing about the Hess Toy Truck during the Holiday Season. 2016 marks the 52nd year for the annual toy, and it's the third year (and fourth truck) that the folks at the Hess Corporation have graciously sent to Rock Father HQ for review. As the story goes, Leon Hess wanted to offer an affordable, yet exceptionally high-quality toy for customers of his Hess Gas Stations, and in 1964, the first Hess Toy Truck was released. Over the years, the "truck" wasn't always just a truck, but often a hauler paired with a secondary, complimentary vehicle - sans a few years where the "truck" was actually something totally different - like an oil tanker. Over the past few years, the vehicles have been made to include an impressive array of action features that rival even the biggest of toy makers, packing LED lighting, digital sounds and more into packages with Batteries included. For 2016, it's the Hess Toy Truck and Dragster!