Preschoolers will soon have some new rides to play with as Funrise and Warner Bros. Consumer Products (WBCP) are teaming-up for a new toy line called HERODRIVE. Making their debut at the 2018 edition of the North American International Toy Fair in New York City,  HERODRIVE is being touted as "an innovative, one-of-a-kind line that combines kids' favorite entertainment characters with fun and innovative play features to deliver the coolest vehicles for preschoolers." Racing from the starting line, the HERODRIVE DC Super Friends Collection will launch with vehicles inspired by iconic DC Comics characters such as Batman, Superman, The Flash, and more.

Published in Rock Father Rides

Toy FairRight now, as I sit here typing this, there is a Weebles Treehouse not more than five feet from me in this very office. It's likely the last Weebles Treehouse to be directly produced under Hasbro for their Playskool line, as we got it for Addie roughly 5-6 years ago. Now, continuing the tradition of their older lines being licensed out to smaller toymakers (Tonka, Mr. Potato Head, etc.), Weebles have moved over to Jazwares, and will be relaunched with a new look this August. 

We're keeping the preschool (and Sprout!) vibe going for two days in a row here on my annual 31 Days of Halloween with PAJANIMALS: SPOOKY COSTUMES, a new DVD from NCircle Entertainment. On this specially-priced DVD, Cowbella is nervous about trick or treating because she doesn’t like all the scary vampires and zombies she saw at a party.  A trip to Storybook Land reveals that those vampires and werewolves are just costumes that the big kids wear to have fun, just like her pretty princess costume!

Published in Movies, TV and More
Monday, February 16 2015 00:00


PBS KIDS VIPIf you don't already have those DVR's set, get ready - today is the day that THE COOKIE THIEF premieres on PBS KIDS, bringing the first-ever one-hour Cookie Monster special to the masses! This Sesame Street special is "a classic chewdunnit" that guest stars SNL-alum Rachel Dratch as a museum security guard that's looking to finger someone for the theft of a priceless piece of cookie art - Leonardo da Crunchy's The Muncha Lisa! But why would Cookie Monster take such an iconic piece of art? Well, you'll just have to gather the kids to find out...

Published in Movies, TV and More
Jazwares has unveiled new additions to it's preschool category at the currently-running 2015 North American International Toy Fair. New toys featuring PEPPA PIG and CHUCK & FRIENDS are rolling out this year, a preview of which can be found below, right here on THE ROCK FATHER...

Holiday 2014For the past couple of years, DANIEL TIGER'S NEIGHBORHOOD has been such a fixture here at Rock Father HQ that the characters of the Neighborhood of Make Believe feel like family. Having written about The Fred Rogers Company-produced series even pre-dating my own work with the PBS KIDS VIP (Very Involved Parent) team, there's an inexplicable feeling of warmth and goodness that occurs just from hearing the music alone. When the JAKKS Pacific toy line was first announced, the girls and I were excited to get our hands on some, and in the year or so that's passed, we've bought some and we've received some along the way. Heck, I've even taken Daniel with as a traveling companion, and since the girls play with their figures almost daily (they're regularly intermixed with a core group of toys here), I'm including the entire DANIEL TIGER'S NEIGHBORHOOD line in my 2014 Holiday Wish Guide here on THE ROCK FATHER.

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