Quantcast

Facebook has become one of the most influential organizations in the entire world. Founded in 2004 in Cambridge, Massachusetts, the website grew from a college social networking service to a global leader in advertising, media, and so much more. Though Facebook has certainly come under scrutiny for account privacy, "fake news," and company governance, they still have upwards of 2.3 billion monthly active users.

Facebook isn't going anywhere.

According to Venture Beat, Facebook has announced numerous new updates that will improve the user experience for both personal and professional accounts.

Ahead of its annual F8 developer conference in San Jose, California, Facebook announced Project LightSpeed, which is a completely rebuilt Messenger app that will be more than two-thirds smaller than the existing program -- with the ability to launch in less than two seconds.

These new updates are great for the average user, but marketers will be able to use to interact with their employees, network, and engage with customers. Since up to 20% of the population moves each year, companies have 20% new customers to attract via local and digital advertising.

Currently, there are 40 million active businesses and 300,000 developers on Facebook's Messenger app, up from 200,000 developers a year ago. The revamped version will allow users to book appointments, collect information through lead generation chatbot templates, and provide customer service to verified customers. The ability to offer quality customer service is crucial since 70% of buying experiences are based on how the customer feels they are being treated.

"We believe you can build practically any utility on top of messaging," said Stan Chudnovsky, Facebook's head of Messenger. "All of the engineering behind it is has been redone. Utilities will be more powerful, more functional and more desired if built on top of a system that’s interoperable and end-to-end encrypted."

Additionally, since video sharing is vital to Facebook's success, the new app will feature improved video services for users. In a 2017 report, 81% of marketers said they optimize social videos for mobile. The new Messenger will enable video co-watching, meaning users can select videos to watch at the same time with friends, coworkers, customers, and influencers.

"We are working to be world class for our community for the primary things that people expect in a messaging app," added Asha Sharma, director for Messenger consumer products. "We will make Messenger fast, private, interoperable, and a space for close friends and family."

The company hasn't given a specific launch date for Project LightSpeed but users can expect this new messaging program sometime in 2019.

Published in Tech
Friday, January 18 2019 20:17

Could These Glasses End Car Sickness?

French car manufacturer Citroen has developed a simple pair of plastic glasses that they claim can reduce or eliminate childhood car sickness. It's possible that with these £89 (or roughly $113) glasses, motion sickness on long road trips could quickly become a thing of the past.

Creative Construction

These simple specs are designed specifically for children at the moment, but there's no reason that these couldn't be developed for adults in the near future. The "Seetroen," as they have been called by manufacturer Citroen, are made of plastic for a durable, cost-effective solution that's reasonably inexpensive to produce. Today the world makes and consumes about 600 billion pounds of plastic yearly, and the market is still growing about 5% a year.

The lenses are large enough to be worn over any corrective eyewear, making them accessible to the one in four U.S. children that has a vision problem that could interfere with learning and behavior. This makes them perfect for young children who enjoy reading or playing video games on long road trips but typically are unable to due to motion sickness on the road.

How Do They Work?

The trick of these glasses isn't, as one might suspect, in the lenses at all. Instead, the secret to these innovative lenses lies in a small tube of colored fluid that rests in the edges of the frame. This colored liquid supposedly creates the illusion of a horizon, helping the brain to regain its sense of direction. This tackles one of the primary causes of motion sickness, particularly for passengers in the backseat of a vehicle or passengers looking downward at reading material where the horizon may not be immediately visible.

While originally designed to help sailors avoid sea-sickness, these creative lenses are perfect for long road trips with your little ones. Citroen claims that these glasses are able to correct motion sickness in as little as twelve minutes in up to 95% of users. Currently, the frames are available for £89, or roughly $113, but if this creative solution to motion sickness takes off, it's possible the price will be lowered in the future. It's possible that these unique lenses could make motion sickness a thing of the past, so get ready for easier road trips with your family very soon.

Do you or your kids experience motion sickness in the car? If so, do you think these odd lenses might help them on longer road trips?

Published in Tech

Hurricanes, with their wind speeds of over 160 miles per hour, can absolutely destroy entire buildings, communities, and even nations. Year after year, we’ve seen massive storms devastate areas, ruin infrastructures, and take hundreds of lives. At the time of this writing, the rare (and dangerous) Hurricane Lane is bearing down on Hawaii.

Published in Tech

The iPhone has truly changed the world in millions of ways. On our smartphones, we can pay our bills, communicate with anyone across the globe, order anything we want, and, perhaps most importantly, pass the time.

According to Data company Inrix, the typical American commuter wastes 42 hours in traffic each year. There was a time where the average commuter would have to just power through the traffic jams by listening to morning radio, a CD, or just the background noise of other frustrated drivers. Now we can simply look at our phones.

Published in Tech

In this digital age, content providers strive to be wherever kids might be, and for Nickelodeon that includes a multitude of devices that comprise the footprint of their digital platform. They've got Apps, eBooks, Games and more, and this year they're getting decked-out for the Holidays with all-new seasonal updates. The folks at Nick just hit THE ROCK FATHER with all the details on which titles are getting a snowy makeover, and I've got all that news to share below. Check it out!

My entire office here at Rock Father HQ is Windows-based, and for the most part, it's been powered by HP for years. As a matter of fact, my main machine (the one these words are coming to you from right now) is an HP Envy 700 Desktop, and my laptop (which has reached the end of its life) is an HP as well - one I special ordered back in 2008. As I've been looking into new laptop options - particularly due to my travel adventures - I've been leaning back toward HP again, and then some ridiculously-perfect news rolled in yesterday: HP is releasing a STAR WARS Special Edition Notebook. My favorite film series + my preferred computer brand + my preferred color scheme of Red & Black?

Published in Tech
Page 1 of 2