The kids depicted in that 2015 Crazy Foam commerical up-top are pretty accurate - there's no doubt that "kids love Crazy Foam" - but kids don't understand words like Phenoxyethanol and Hydroxyethylcellulose. In fact, here's the ingredients list for Crazy Foam as provided to THE ROCK FATHER Magazine:
Active Ingredients: Water/Eau, Stearic Acid, Triethanolamine, Laureth-23, Glycerin, Cetyl Alcohol, Aloe Barbadensis Leaf Juice, Sodium Lauryl Sulfate, Fragrance/Parfum, Polysorbate 20, Phenoxyethanol, Hydroxyethylcellulose and Blue 1.
Now, in total fairness, there's some pretty standard stuff in there, all within guidelines - but that doesn't mean my wife and I have to like it. In fact, while I let the girls use Crazy Foam twice, if it was up to my wife, they wouldn't have used it at all. We typically use products like Babyganics, The Honest Company, etc. so while Superman and Wonder Woman shooting white goo from their mouths might be fun and amusing (and somewhat creepy), it's a stretch. For me, what was troubling are the propellants - Isobutane and Proponane. I'd not even thought about that aspect of Crazy Foam until I realized you can actually smell them if the can isn't at quite the right angle. Again, I'm just not comfortable with it.
As many of you that know me or read my writings are well-aware of, I'm all for some good retro fun and a cool nostalgia trip. In the case of Crazy Foam however, some things are just better left in the past.