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THE ROCK FATHER has partnered with the Legendary Life of Dad and Old Spice for this promotion.

It was a month or so ago that I published an article that was declared to be only "for legendary men." When you're dealing with Old Spice and Product King® Bob Giovanni, there's a certain level of excellence that has to be maintained - a legendary level... if only because we have to represent Legendary Protection for Legendary Men! Now, with Father's Day fast-approaching, we've all decided that it's time to serve-up a giveaway for Legendary Men, or someone who loves them. If you're curious, then I've done my job... and now it's time to give you a chance to win something you can't even buy... a Legendary Toolkit for some of the hardest-working men out there, loaded with items from the Old Spice Hardest Working Collection. Ready to rock?

Published in General News

THE ROCK FATHER has partnered with the Legendary Life of Dad and Old Spice for this promotion.

What makes a man "legendary?" According to some, achieving legendary status is by accomplishing feats that are "remarkable enough to be famous, or very well-known" (thanks, dictionary). The Aquabats! once sang that "The Legend is True" (but the legend was you), while The Bloodhound Gang came closer to my reality with their song "Legend in My Spare Time." Countless others have found themselves simply a legend in their own mind, their accomplishments small in actuality, bloated to legendary status only to themselves. Old Spice knows what legendary means, and they've managed to find and declare a select group of men as being truly legendary. In the eyes of Old Spice, and Product King® Bob Giovanni, your old pal, THE ROCK FATHER is legendary. I have the trophy to prove it. Yes, a trophy, and displayed on fine base of simulated wood that's permeated with the scent of new Sweat Defense Lasting Legend Extra Strong Anti-Perspirant and Deodorant - a blast of fresh citrus balanced with a cool peppery spiciness. I'm saying that my "pits" smell of citrus-y, peppery goodness. Legendary!

Published in General News

Since Isaiah Mustafa first graced television screens draped in a towel and delivering that now-iconic "Hello Ladies" back in 2010, I've been obsessed with his series of Old Spice commercials. Hundreds of millions of views (and parodies by MARVEL and SESAME STREET) later, I'm hardly alone - they're fantastic - so as a half-decade has since passed, I've looked forward to new commercials featuring Mustafa... and his nemesis, Terry Crews. As part of my own sometimes-bizarre life of adventure and things that are increasingly hard to explain at family gatherings, I was excited when Old Spice and Life of Dad asked me to partner with them to make a #Smellmitment to the brand. Sadly, they were not seeking to pit The Rock Father's mighty "keg" against the "six-pack" abs of Mustafa and Crews, but what they did get is something that few would've expected - that it would be one of The Rock Daughters™ that just might prove to be the undoing of both myself and the smooth-talking, horse-riding Isaiah. Timber, Swagger and Bearglove can help a gentleman improve their mansmells, with the choice being an important one - different scents for different gents.