Heavy Hooks in Nickelback's "The Betrayal Act III" Music Video...Written by James Zahn
When it comes to music, one thing that's pretty stale is the habit of making fun of Nickelback. In fact, I only cite Possible Oscar's "How We Recycle" as an acceptable parody, but even that is old - originally from 2007. Nickelback has a new album out, and FEED THE MACHINE is doing pretty well in bringing the rock to the mainstream masses. With their new video, "The Betrayal Act III," they show off what they do so well - mixing the heavy and the poppy, essentially setting the bar for radio rock, but with some real punch. It's heavy but hooky at the same time. Check it out... it's completely acceptable to do so.
James Zahn is not a journalist, nor a blogger, though he may be credited as such by others, or even accept the title... depending on the circumstance. Instead, he considers himself largely to be an "entertainment and lifestyle writer," bringing 25+ years of experience in the entertainment and publishing industries into the family realm as THE ROCK FATHER™.
As a media personality, commentator, adventurer and raconteur, James now finds himself raising a pair young girls - The Rock Daughters™ - along with his wife from their Illinois home.
He is a member of The Toy Insider Parent Advisory Board, a writer for the Netflix #StreamTeam, and serves as a Brand Ambassador and spokesperson for several Globally-recognized pop culture and lifestyle brands in addition to consulting for a number of toy manufacturers. Current special projects include promotional campaigns for PJ Masks (eOne/Disney Junior) and Beat Bugs (Netflix).
Creatively, James has directed/edited music videos, lyric videos, and album trailers for bands such as FEAR FACTORY, has appeared as an actor in feature films and commercials, written comic books, and performed in bands. He currently serves as an artist manager and video director for Napalm Records' PRODUCT OF HATE.
James and/or his work have been featured in/on CNN, NBC, ABC, WGN, G4, The Chicago Tribune, BusinessWire, Babble, Fangoria, Starlog and more. He's appeared as a music expert on CNN's AC360 alongside Anderson Cooper, and has been interviewed by Larry King. In the past he served as a writer for Fandango Family and PBS KIDS, penned articles for Sprout and PopSugar, and was a contributor to Chicago Parent.
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