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There's 25 Wookiees in that photo above, and [SPOILER ALERT] one of them is The Rock Father™! While in Los Angeles last month, I stopped by Disney's Grand Central Creative Campus to meet with the team from Disney Consumer Products & Interactive. After taking a look at the full range of new products from Lucasfilm's Solo: A Star Wars Story, each member of my crew donned one of Party City's Chewbacca masks for a photo celebrating the launch of Roar For Change - the next initiative from Star Wars: Force for Change, presenting fans with a new global challenge in support of UNICEF. Curious how this is gonna play out and how you can do some good by showing off your best Wookiee roar? Check out the launch video below!

I feel like Denny's just played a Jedi Mind Trick on me. It's 2:25pm and I feel the urgent need for breakfast, and the fact that they've got a new menu inspired by the upcoming release of Lucasfilm's Solo: A Star Wars Story is a pretty compelling draw. You could say it's pulling me in like the Death Star's tractor beam.  While the menu alone is presenting tastes inspired by a galaxy far, far away, they're also serving-up some collectibles, and that includes exclusive Solo: A Star Wars Story trading cards from The Topps Company. And those cards are part of a mission to do some good as net proceeds from the sale of all trading card packs will benefit Denny's longtime partner, No Kid Hungry, to help kick childhood hunger into the farthest reaches of The Outer Rim. Check out a new commercial below that shows what a Star Wars cantina might be like if it were a Denny's and all the patrons were throwing down for a "Hand of Sabbac!"

Published in Food and Drink

Last year, Sesame Street broke new ground with the addition of Julia, a new Muppet with Autism. An old friend of Elmo's, Julia made her debut during World Autism Month/National Autism Awareness Month bringing with her a message - that we can "see amazing in all children." Now, as Julia celebrates one year on Sesame Street, the folks at Hasbro are bringing her into the toy aisle as a new neighbor in their Playskool mini plush line. Available now from Hasbro Toy Shop (an affiliate) and major retailers nationwide, Julia is a cuddly friend for children ages 12 months and up! See her below...

I love hearing stories about how others are doing good, and when it comes to the world of play, there's little better than hearing about the creative ways that toymakers are giving back. I wrote a little bit about that in one of my recent columns over at The Toy Insider, and today I've got another story to share - this one from a true American icon: Radio Flyer. Their iconic little red wagon has brought joy to millions of children over the last 100 years, and as they point out, those "wagons have been used to carry stuffed animals, toys, books, friends and more for countless hours of playtime" But they've also been used by children and adults alike to lift the spirits of others – and Radio Flyer is celebrating these acts of kindness in honor of National Little Red Wagon Day. With their new "Wagons for Good" sweepstakes, you could even receive a donation of 100 wagons to be given to the organization of your choice!

On March 23, 2018, JOHNNY “CHOPS” RICHARDSON will release his sophomore album, JOHNNY CHOPS AND THE RAZORS (pre-order now via Pledge Music). Currently on-tour as a member of the Randy Rogers Band  (his "day job"), Johnny's been filling the gaps in the schedule by releasing new singles and videos, while looking ahead to a busy year on the road. THE ROCK FATHER™ Magazine recently caught up with Johnny to get an overview of where he's been and where he's headed, along with an early listen to some new songs from JOHNNY CHOPS AND THE RAZORS!

Published in Music News

Since 2014, The Rock Father™ Santa Holiday Toy Delivery Program has been something that I've looked forward to every year. It's an opportunity to give back to my community through a hyper-local, extremely focused effort to provide holiday gifts for the children of families that could use a hand. For our fourth annual run, I changed things up a little bit - reacting to a sub-par effort in 2016 (donations were way down) by starting preparations earlier. The ultimate goal is simple: to provide toys to as many local children and families as possible, as served by our local township. While there's plenty of bigger organizations that do great work, I wanted our families' efforts to have an impact on our immediate community - friends and neighbors that we may not really know, but people we may be crossing paths with every day. For Avon Township, which serves the villages of Round Lake, Round Lake Beach, Round Lake Park, Round Lake Heights Grayslake, Hainesville & Third Lake, Illinois, a recent estimate was that 4,000 people were being served by Avon Cares Food Pantry each month. I have no idea how many children are in that number, but if I could help all of them, I would. This year, we provided gifts for 72 of them.

Published in James' Journal
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