In less than five minutes, IWABO manages to shape-shift from death metal into hardcore, surf-rock, techno, and manages to bring a full-blown choir into the mix. The electronic elements play into the IWABO sound with a lot more prevalence on 'RUINING, as do the vocal melodies of frontwoman Krysta Cameron. While some bands claim to 'mature' on each new album, IWABO seems to have grown in certain areas, while not necessarily bringing forth a more mature sound. Cameron shows signs of becoming a female Mike Patton, with screams and death growls stepping aside for actual singing on occasion (a little Bjork at the 0:43 mark on Karate Nipples?), while the instrumentation remains as schizophrenic as ever, but with additional layers of tightness and precision.
IWRESTLEDABEARONCE - RUINING IT FOR EVERYBODY (Album Review)Written by James Zahn
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I was pretty sure that I was approaching a boss in some long-lost SNES game upon pressing the play button to start virtual rotation of RUINING IT FOR EVERYBODY, the second full-length album from genre-bending audio hooligans IWRESTLEDABEARONCE. True to IWABO form, that vibe was destroyed a mere six seconds into Next Visible Delicious and the sonic spectrum was bent completely.
Indeed, true believers - IWABO is back, and if you hated 'em before, get ready... there's a lot more to hate this time around.
Bottom Line: There's a lot of fine moments in here - You Know That Ain't Them Dogs Real Voices, Deodorant Can't Fix Ugly, Stay to the Right... I've had this album in my possesion for a month and can say with confidence that IWRESTLEDABEARONCE have created something worthy of repeat listening, As someone who has wrestled a bear once, I approve fully.
Added Fun: Play RUINING IT FOR EVERYBODY as a double feature with IT'S ALL HAPPENING in reverse order from newest to oldest. I did it, twice.
James Zahn is best-known as The Rock Father™, a media personality, commentator, adventurer and raconteur. He is the Owner, Publisher, and Editor-in-Chief of THE ROCK FATHER™ Magazine. In January, 2019, after nearly a decade of publishing The Rock Father™ Magazine, he joined Adventure Media and Events as Senior Editor of The Toy Book—the leading trade publication for the toy industry since 1984, as well as The Pop Insider — a destination for all things pop culture, and The Toy Insider — the leading consumer guide for toys and games. He is also editor of The Toy Report, a weekly newsletter published by The Toy Book each Thursday. Zahn has over 27 years of experience in the entertainment, retail and publishing industries.
He regularly serves as a Brand Ambassador and spokesperson for several Globally-recognized pop culture and lifestyle brands in addition to consulting for a number of toy manufacturers.
Creatively, James has directed/edited music videos, lyric videos, and album trailers for bands such as FEAR FACTORY, has appeared as an actor in feature films and commercials, written comic books, and performed in bands. He currently serves as an artist manager and video director for PRODUCT OF HATE, whose debut album was released by Napalm Records in 2016, distributed by ADA/Warner Music in the U.S. with Universal Music handling global. A new album has been completed and is set for release this year.
Zahn and/or his work have been featured in/on CNN, NBC, ABC, WGN, CBS, GCTN, G4, The Chicago Tribune, Forbes, MarketWatch, Reuters, BusinessWire, Fangoria, Starlog and more. He's appeared as a music expert on CNN's AC360 alongside Anderson Cooper, and has been interviewed by Larry King. In the past he served as a writer for the Netflix Stream Team, Fandango Family and PBS KIDS, penned articles for Sprout and PopSugar, and was a contributor to Chicago Parent.
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