Playing very much into the same market as popular lines like Shopkins (though these are bigger), kids love to not only collect these, but to play with them and have adventures. There's also "Mystery Packs" that fall into the ever-popular "blind box" category, with super-rare Whiffer Sniffers like the caramel apple-themed "Huey Gooey" available exclusively in that range. We actually scored one of those in a sample assortment that was sent to Rock Father HQ a few weeks back.
With a suggested price of just $7.99 for the single clips, these would make a great stocking stuffer for the upcoming holiday season, or just a fun addition to the daily school routine.
See the full assortment at http://whiffersniffers.com/