Originally posted on February 10, 2013... interestingly enough, a year later (2/16/2014) and Crayola has a different company handling PR for Toy Fair 2014 (it's Edelman now) and it's all back to "Mom." Pretty safe to assume that Crayola is steering the ship on this and not the PR folks.
UPDATED: On 2/19/2013, a rep from Coyne PR on behalf of Crayola sent me a nice message that included the following:
"Your post was very poignant and makes some great points. Dads do play an important role in raising their kids and our products are the tools to help Moms and Dads, along with Grandparents, care givers, etc. foster creativity and inspire imagination in children. As we move forward, we will look at how we present our information to be sure we are inclusive of all individuals who care about kids and support raising creatively inspired children."
ORIGINAL POST: It's Sunday night, and as most folks are watching the GRAMMYS (my wife included), I'm sitting here skimming through hundreds of press releases and product sheets rolling into Rock Father HQ from the American International Toy Fair in New York City. While I wish I'd gone this year, getting the news via email and the wires is the next best thing, though I have to be a little picky about what I cover here on The Rock Father as time is something I could use more of. One thing striking me as I check out the media materials from a lot of toy makers is how archaic their views of playtime, parenting, and family structure still are. Yes, despite all the strides made in the last year about "gender neutrality" (a huge media push, too) and the change in family structure, the old stereotypes are back this weekend in New York, and the charge is being led by some disappointing offenders.
The Rock Father is pleased to present a special guest blog from Phil Shepley of Dad Vs. Spawn...
Who says that 80s hair metal was only about sex, drugs and rock n’ roll? Perhaps back then it was, but now it’s about so much more. It’s about being a parent.
Kia Motors America will be hitting The Big Game this Sunday with an all-new Dad-centric ad that seeks to answer an age-old question: "Where do Babies Come From?" The clip is pretty funny (and well-done), so check it out below. I don't really plan on watching "The Big Game" this weekend (not a football fan), but my wife will likely force me to have it on for the experience of catching some of the commercials and the half-time performance "live" instead of online. Check out the new 2014 Kia Sorento Commercial below...
Updated September 7, 2014 - After a year-and-a-half on the Windows Phone platform and experiencing problems with devices made by both Nokia and HTC, I can no longer support or recommend the Windows Phone Platform.
When the folks at Microsoft reached out to me asking if The Rock Father would like to be a part of Team Windows Phone, the timing couldn't have been more perfect. After nearly three years as an iPhone user, it was time to ditch the 3G and make a change. My version of iOS was outdated so the new Apps wouldn't run. The hardware was starting to show it's age, and aside from the iPhone, I've never owned another Apple product. In fact, my whole digital world outside the phone has always been powered by Windows. With other choices out there (like Android), I'd been exploring the options, and while Windows Phone is a relative newcomer in the Smartphone realm, it caught my attention.
We're officially one week into the New Year, but Christmas isn't quite finished. My Mom had mentioned a couple of weeks ago that I should write something about "Six Christmases," and while I didn't think I would, here I am doing it in January. For my little ones, Holiday 2012 brought Six Christmases. We've got five down and one to go. This blog entry is geared largely for our family to get a look at our December.
I'm not familiar with this guy Billy Eichner and his series, BILLY ON THE STREET... but tonight he caught my attention. Funny or Die has posted a clip in which Billy tosses out a phrase and posits the question: "Is it the name of a TRAIN song, or the name of a popular Mommy Blog?" I can't say that I'm a big fan of TRAIN, but since frontman Patrick Monahan voices Driver Dan on the U.S. airings of DRIVER DAN'S STORY TRAIN on Sprout, I've heard him quite a bit. You can check out the video below, which is funnier in concept than execution.