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Sony Pictures' THE EMOJI MOVIE has lost its initial tagline (it was announced as The Emoji Movie: Express Yourself), and that's just fine since it's probably best to keep things simple. Today the full trailer for the new film has arrived, and it's our first real look at what to expect when THE EMOJI MOVIE hits theaters on July 28. So what does a feature film based on the icons that live within your phone look like? Sorta like a kid-friendly Sausage Party. Check it out...

On May 19, the fourth film based on Jeff Kinney's smash hit Diary of a Wimpy Kid series arrives in theaters with the release of Diary of a Wimpy Kid: The Long Haul. To celebrate the release, 20th Century Fox and The Rock Father™ have teamed-up to give you a shot at winning a $50 Gift Card to see the film in theaters, along with a hardcover copy of the original book! Before we get started, how about you go Wimp Yourself?

PJ MasksBack in March, there was a ton of excitement when it was announced that PJ Masks Live Tour was in the works. Now comes the official reveal that Entertainment One (eOne) and Round Room Presents will bring PJ Masks Live! Time to Be a Hero to cities across North America starting in September 2017. The "brand-new, fully-immersive musical stage production" is based on eOne’s top-rated animated TV series, which airs daily on Disney Junior. Catboy, Owlette, Gekko, and all of the Baddies will face-off in live performances featuring world-class production, familiar and original music, acrobatics, and immersive interactivity. Exclusive pre-sales begin Tuesday, May 16, at 10am EST, with the general public on-sale starting Friday, May 19, at 10am EST.

This inside look at Cars 3 is presented in collaboration between The Rock Father and Disney•Pixar...

"Sequels are increasingly challenging. There has to be a meaningful story, or there's just no reason to tell it." - Scott Morse, Story Supervisor, Cars 3

When the first teaser for Disney•Pixar's Cars 3 hit the scene, audiences immediately knew that the third chapter in Lightning McQueen's story would be very different than anything we'd seen before. It's been eleven years since the world of Radiator Springs first came speeding into theaters, and in the decade-plus since, McQueen and the crew have never gone away - though with several short films and one theatrical sequel in 2011's Cars 2 (the film I credit for starting The Rock Daughters' love of cars in general), it was always a grey area as to whether or not another cinematic adventure would be in the cards. For Cars 3, the spirit lies in the groundwork provided in that very first film - largely by inverting it. When we first met McQueen, he was on top - a brash newcomer with an unstoppable spirit... but as history has shown us, you're never on top forever.

As someone who writes about toys often (both here at The Rock Father™ Magazine and also over at The Toy Insider), I see a lot of new stuff. With that, I've been digging ABC's THE TOY BOX, in which independent toy creators find themselves vying for the attention of the judges in hopes of being crowned champion. At the end of the 8-week series, the winning toy will be produced by Mattel and sold exclusively at Toys "R" Us. Check out a preview of the week five toys below...

Production has begun on what will likely be a huge hit next summer - Disney’s Zombies, "a music- and dance-filled story about a groundbreaking semester at Seabrook High School." Now, what will be "groundbreaking" for "the pride and joy of Seabrook, a suburban town preoccupied with uniformity, traditions and pep rallies?" How about the arrival of transfer students from Zombietown, who "integrate into the school and a cheerleader and zombie football star, Addison and Zed, fall in love?" There's certainly a bit of a "Monster High" vibe being given off in the production announcement, with themes of coexistence and acceptance running right alongside the forthcoming Disney Junior series, Vampirina as well.

Disney-Pixar's Cars 3 is racing into theaters on June 16 (get tix via my affiliate, Fandango), and there's plenty to get revved-up about. For kids, there's always the high-octane excitement that racing brings, but as I've been discussing in my preview coverage of Cars 3, this is a film that brings so much more to the table in terms of emotion and learning. The latter is something that most people don't enter a Cars movie thinking about - but there's a lot of STEM (Science, Technology, Engineering & Math) involved in racing, and when it comes to making an animated film, there's a whole lot of STEAM (the added "A" is for "Arts") involved. For educators, that's where Pixar in a Box comes in - a fantastic suite of FREE materials built around a curriculum created in partnership between Pixar Animation Studios and the Khan Academy, sponsored by Disney. We'll talk more about that in just about 2 minutes and 7 seconds, because first I'd like to invite you to check out the latest trailer for Cars 3... one focusing on the "Rivalry" between Lightning McQueen and newcomer Jackson Storm. Check it out!

As someone who writes about toys often (both here at The Rock Father™ Magazine and also over at The Toy Insider), I see a lot of new stuff. With that, I've been digging ABC's THE TOY BOX, in which independent toy creators find themselves vying for the attention of the judges in hopes of being crowned champion. At the end of the 8-week series, the winning toy will be produced by Mattel and sold exclusively at Toys "R" Us. Check out a preview of the week five toys below...

Ready for a STAR WARS marathon? Disney XD is celebrating Star Wars Day! All episodes from the first season of "LEGO Star Wars: The Freemaker Adventures" will air along with additional LEGO Star Wars specials for 24-hours straight on THURSDAY, MAY 4th, 2017! 

From the creator of Dino Dan and Dino Dan: Trek’s Adventures comes and the next exciting chapter in the Emmy-winning dinosaur franchise. The Amazon Kids Original Series Dino Dana comes roaring onto Prime Video in the US and UK on May 26, 2017, and this morning Amazon and The Rock Father™ are giving you your first-look at the official trailer! Dino Dana: Season One features 11 awesome new prehistoric creatures, and, for the first time, two sisters at the forefront of the adventure! Check it out...

Two years  ago, I had the unique honor of sitting in a theater in Burbank with Director/Choreographer Kenny Ortega to watch Disney's DESCENDANTS before its official premiere, and before it became a phenomenon. From the moment the kids first walked out singing "Rotten to the Core," I new Descendants would be huge, and now the crew is back! As announced earlier this week, Descendants 2 premieres FRIDAY, JULY 21 (8:00 p.m. ET/PT) on five networks – Disney Channel, ABC, Freeform, Disney XD and Lifetime! Check out the trailer below, along with the new music video, "Ways to Be Wicked!"

15 years ago, Ain't It Cool News posted a story about an "investment trailer" being shot for a movie called 5-25-77 - a film later touted as being "From the Producers of STAR WARS and LOST IN TRANSLATION." That 2002 news item was sourced from an assistant camera operator... yours truly. In the years since, I've written a few times about the semi-autobiographical tale from filmmaker Patrick Read Johnson, both on this site (here's one from 2012) and at one point, a feature for STARLOG Magazine that ran on 5-25-09. Now, after numerous false-starts and premature announcements, this film about Star Wars' "Fan #1" is finally, really coming out... just in-time for the 5/25/17 40th Anniversary of Star Wars. Starring John Francis Daley, Coleen Camp, Neil Flynn, Austin Pendleton and my late friend, Justin Mentell, 5-25-77 will be hitting theaters via Filmio Original Pictures. A new trailer debuted earlier today, appropriately back at AICN with some words from Mr. Harry Knowles.  Check this out...

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