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The power of SLIME has been compelling kids for the past few years, and what I thought might be a passing fad has shown no signs of letting up - especially here at Rock Father HQ. In our house it's 9-year-old Addie who holds the position of resident slime enthusiast and chemist, and because of that she's been asking for months if she could create her own "Slime Channel" on YouTube. Since I'm not a big fan of many elements of the YouTube culture (despite being a creator on the platform), I said she could have a "show" on my channel: Addie's Slime Videos. But I actually launched it on Facebook first (where it's actually done better), and this week the initial episode went live. For its debut, Addie cracks into a box of Super Cool Slime from the folks at Kangaroo Manufacturing - an assortment of ready-mixed slimes that I pegged as potential stocking stuffers for my 2018 Holiday Wish Guide™. Check this out!

It's been four years since Marvel Fans first experienced Kabam Games' Marvel Contest of Champions, and today the developers throw down the news that they're just getting started. A new cinematic trailer unleashes a first look at the Sentinel of the Spaceways - the Silver Surfer - as he traverses The Battlerealm undetected, witnessing all that has occurred in The Contest of Champions. He rides off searching the four corners of The Battlerealm in hope to find his friends and bringing them home. This is only the beginning for what lies in store for Year 5 of Marvel Contest of Champions...

We're just a couple weeks out from Christmas as I write this, and as usual there's some surprising late-season entries hitting stores that could be holiday hits. I'm talking about toys and games, of course - and they're not so much "late" as they are early previews of new things yet to come. From Mattel comes news that they've partnered with Daymond John, Co-Star and Investor on ABC's Shark Tank, to launch a new game: Silicon Valley Startups. With hilarity in mind, this new card game pits "Entrepreneurs" against each other to pitch hysterical startup ideas to "Investors." With all pitch ideas decided through random card draws, players must use their best improvisation skills to win the game.  The game is available now at Target (affiliate) with a national retail rollout planned for 2019.

It's been a fan-requested item for years, but now it's finally happened - the DC Multiverse Lynda Carter Signature Edition Action Figure has hit the streets, just in-time for the holidays! In-stock through my partners at Entertainment Earth as of this writing, this new 6" action figure is based on the Wonder Woman TV Series that originally aired from 1975-79.

This fall, Mattel's iconic Barbie became the star of an all-new mobile app based on the popular Netflix series, Barbie: Life in the Dreamhouse. From Budge Studios, Barbie Dreamhouse Adventures brings the toys and characters to life in new ways. Kids can create their own Dreamhouse, get to know Barbie's friends, join a band (I still have a lot of love for Barbie and the Rockers), take care of the pets and so much more. And now there's a big holiday update that features tree decorating, gift wrapping, holiday decorating and even baking (gingerbread, anyone?). Available for download on iOS and Google Play, Barbie Dreamhouse Adventures is a lot of fun, and in the spirit of the season, Mattel & Budge have teamed-up with The Rock Father™ for a little reader giveaway for a fun Barbie prize pack that includes a Barbie Water Play Doll and Barbie Scooter!

Wednesday, December 05 2018 09:08

Epic Games Officially Announces FORTNITE Creative...

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It's been a big week for FORTNITE with the official release of the much-anticipated toys. Now there's some game news, as Epic Games has officially-announced the arrival of the rumored FORTNITE Creative - a new mode that lets players design games, battle friends in new ways, and build the Fortnite of their dreams. It all happens on their own private island where everything they make is saved. Check out the announcement trailer below!

Jem and the Holograms is a legendary property that still has yet to see a truly proper relaunch. The live-action film wasn't right, and while Hasbro has licensed it out for high-end dolls and a pretty cool comic from IDW Publishing, it still feels like there's a lot of untapped potential to be had. Now Funko is testing the waters with a pair of Pop! Vinyl figures that represent one of the greatest rivalries in the history of animated bands. Jem will be available soon along with Pizzazz Gabor of The Misfits, and both of these figures are available for pre-order now via my affiliates at Entertainment Earth!

Tuesday, December 04 2018 18:44

Hasbro Unveils Spring 2019 CAPTAIN MARVEL Toy Line!

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As promised, it's a big week for news coming from Marvel Studios' CAPTAIN MARVEL, and the latest piece of the growing puzzle is the unveiling of Hasbro's spring 2019 product line. Inspired by the forthcoming film starring Academy Award-winner Brie Larson as Carol Danvers/Captain Marvel, Hasbro's new toy line invites kids to live-out the action, missions, and adventures of CAPTAIN MARVEL with dolls, role play items, and more. Check out the full lineup below, including the collector-focused Marvel Legends line...

As the end of 2018 draws near, we're just three months out from the theatrical launch of Marvel Studios' CAPTAIN MARVEL - a film with a lot riding on it when it comes to the future of the Marvel Cinematic Universe. Of course that also means a bunch of new toys and collectibles, and the folks at Funko are right out in front with the announcement of a full range of Pop! Vinyl Figures, Pocket Pop! Keychains, Pens and Dorbz. As always, it's the core Pop! Vinyls that will be the most sought-after, and for Captain Marvel that's gonna me a lot of running around for completists. From a consumer standpoint, I'm not a big fan of exclusives, though retailers use them to draw the crowds. For Captain Marvel, that means keeping an eye out at mass retailers, specialty shops like Entertainment Earth and hunting down variants at GameStop, FYE, Walmart, Target, Boxlunch and Hot Topic to collect them all!

With the holiday season in full-swing, all eyes are on the great gift ideas, and on Friday, December 7, 2018 - you can join The Toy Insider and yours truly for a #PJMasksHoliday Twitter Party! Sponsored by eOne, we'll be showing off all the cool new PJ Masks electronics from VTech, including the PJ Masks Super Learning Watch and PJ Masks Learning Headquarters! As always, we won't just be talking about these awesome items based on the hit Disney Junior series... we'll be giving you chances to win them as well! They're the perfect holiday gift for the little superhero on your holiday shopping list! One important note: You MUST RSVP and PARTICIPATE to be eligible for prizing. Check out The Toy Insider's new Play x Play Video for more:

Another tip of the hat to our friends to the north today as Toys "R" Us Canada has officially brought back a classic just in time for the holiday season. Originally written by Linda Kaplan Thaler and James Patterson, "I Don't Want to Grow Up, I'm a Toys 'R' Us Kid" has been a familiar staple since the 80s, and now it's a reminder for all kids big and small that they can still be a Toys 'R' Us kid as TRU Canada is "here to stay and play." The jingle is back in several spots that are airing on television and radio. See a couple of them below...

It's been nearly twenty years since Esther Novis, a mother of five and a former Harvard-trained biologist, started The Young Scientists Club as a summer science camp for her then 5-year-old son. And, for more than a decade The Young Scientists Club has been developing science kits and games featuring The Magic School Bus under license from Scholastic, based on the bestselling book series written by Joanna Cole and illustrated by Bruce Degen. With the world of STEM-infused learning and play becoming more and more popular in recent years, The Magic School Bus has also become a big hit on Netflix - reimagined as The Magic School Bus Rides Again with Fiona Frizzle taking over at the wheel to inspire a new generation of kids. Now, just in-time for the holiday season, The Young Scientists Club has unleashed a collection of a dozen new and updated Magic School Bus Science Kits that are Holiday Wish Guide™ Picks - perfect for gifting to scientists ages 5-12.

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