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Friday, March 10 2017 00:37

Preview: Disney Junior's VAMPIRINA Toys by Just Play

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Last month at New York Toy Fair, countless toymakers rolled-out a preview of what's in-store for the rest of 2017 and beyond. Among the toys that we're most interested in here at Rock Father HQ are those in the new Vampirina collection by Just Play. On the surface, the ingredients for success are there in that it's the latest Disney Junior series from Doc McStuffins creator, Chris Nee, based on the hit Vampirina Ballerina books by Anne Marie Pace. For Disney, the characters have been updated with a look more in-line with what preschoolers and elementary-aged kids have come to expect. While I think that my girls are gonna be all over this, I see so much potential -- this coming from a guy that's Halloween-obsessed, and has written stories about supernatural beings a time (or two) in the past. With a storyline following an immigrant family (of vampires, no less) that has moved from Transylvania to Pennsylvania, there's some topical issues at hand (new kid in town, dealing with differences, etc.), but on the toy front, what's coming is just so cool...

Disney Junior Vampirina Toys

The Munsters, The Addams Family and Monster High all come to mind as being kindred spirits, but none of those have been this cute. Vee and her entire family (she has a dog named "Wolfie") are here in action figure form (Fangtastic Friends), along with an action-packed mansion playset, a Screamtastic Hearse and a Glowtastic Ghoulfriends playset. There's also a plush assortment, and for role play, some cute dress-up options and a Spooktastic Spookelele.

Gallery - Disney Junior Vampirina Preview

It'a no secret that I'm one of Just Play's biggest supporters, and their track record is impressive. What they've done with Doc McStuffins, The Lion Guard and PJ Masks continues to impress, and with Vampirina and the Floogals toys coming later this year, I expect a lot of these to be in big demand.

Stay tuned for more news on availability as I have it.

Thanks to Lindsay Edwards for the pics!

James Zahn

James Zahn is not a journalist, nor a blogger, though he may be credited as such by others, or even accept the title... depending on the circumstance.  Instead, he considers himself largely to be an "entertainment and lifestyle writer," bringing 25+ years of experience in the entertainment and publishing industries into the family realm as THE ROCK FATHER™.

As a media personality, commentator, adventurer and raconteur, James now finds himself raising a pair young girls - The Rock Daughters™ - along with his wife from their Illinois home.

He is a member of The Toy Insider Parent Advisory Board, a writer for the Netflix #StreamTeam, and serves as a Brand Ambassador and spokesperson for several Globally-recognized pop culture and lifestyle brands in addition to consulting for a number of toy manufacturers. Current special projects include promotional campaigns for PJ Masks (eOne/Disney Junior) and Beat Bugs (Netflix). 

Creatively, James has directed/edited music videos, lyric videos, and album trailers for bands such as FEAR FACTORY, has appeared as an actor in feature films and commercials, written comic books, and performed in bands. He currently serves as an artist manager and video director for Napalm Records' PRODUCT OF HATE.

James and/or his work have been featured in/on CNN, NBC, ABC, WGN, G4, The Chicago Tribune, BusinessWire, Babble, Fangoria, Starlog and more. He's appeared as a music expert on CNN's AC360 alongside Anderson Cooper, and has been interviewed by Larry King. In the past he served as a writer for  Fandango Family and PBS KIDS, penned articles for Sprout and PopSugar, and was a contributor to Chicago Parent.

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