The Play-Doh Touch Shape to Life Studio comes with seven cans of Play-Doh, an assortment of tools and shapers, and the studio base. As the MSRP is just $24.99, it's affordable and on-par with just buying a Play-Doh set on its own, but by downloading the free app for iOS or Android, the digital world opens up with an intuitive open-world virtual experience.
They say to "open a can of imagination," and that's completely true. I'm notoriously apprehensive when it comes to tech play in that there's too much of it. Everything is great in moderation (this coming from a kid who grew up with video games in the Atari and Nintendo era), but I absolutely despise the notion of having our kids forever tethered to their digital "devices." With this, Hasbro has found a relatively simple way to pair classic play with a digital element, and that's something I can consider "Rock Father-approved."