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Friday, September 01 2017 01:52

Force Friday II Officially Launches STAR WARS: THE LAST JEDI Merchandise...

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It has begun... FORCE FRIDAY II officially kicked off at 12:01am this morning, with STAR WARS fans on the East Coast being among the first to purchase new merchandise from Rian Johnson's upcoming film, STAR WARS: THE LAST JEDI. The Disney Store in NYC was first to welcome a line hundreds long, starting a wave that's moved coast-to-coast this morning with midnight openings and events at retailers such as Toys "R" Us, Walmart, Target, Meijer and more. This year's Force Friday is actually a weekend event running September 1-3, 2017 with events planned at many locations. Check out StarWars.com/FindTheForce for full details. 

Are you taking part in the Force Friday launch? Let us know what your experience was, and share your purchases below!

(Top photo by Mike Coppola/Getty Images for Disney Consumer Products and Interactive Media)

James Zahn

James Zahn is not a journalist, nor a blogger, though he may be credited as such by others, or even accept the title... depending on the circumstance.  Instead, he considers himself largely to be an "entertainment and lifestyle writer," bringing 25+ years of experience in the entertainment and publishing industries into the family realm as THE ROCK FATHER™.

As a media personality, commentator, adventurer and raconteur, James now finds himself raising a pair young girls - The Rock Daughters™ - along with his wife from their Illinois home.

He is a member of The Toy Insider Parent Advisory Board, a writer for the Netflix #StreamTeam, and serves as a Brand Ambassador and spokesperson for several Globally-recognized pop culture and lifestyle brands in addition to consulting for a number of toy manufacturers. Current special projects include promotional campaigns for PJ Masks (eOne/Disney Junior) and Beat Bugs (Netflix). 

Creatively, James has directed/edited music videos, lyric videos, and album trailers for bands such as FEAR FACTORY, has appeared as an actor in feature films and commercials, written comic books, and performed in bands. He currently serves as an artist manager and video director for Napalm Records' PRODUCT OF HATE.

James and/or his work have been featured in/on CNN, NBC, ABC, WGN, G4, The Chicago Tribune, BusinessWire, Babble, Fangoria, Starlog and more. He's appeared as a music expert on CNN's AC360 alongside Anderson Cooper, and has been interviewed by Larry King. In the past he served as a writer for  Fandango Family and PBS KIDS, penned articles for Sprout and PopSugar, and was a contributor to Chicago Parent.

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