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Thursday, September 14 2017 21:45

Crayola has a "Bluetiful" New Crayon...

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It's taken a few months of of fan deliberation, but now the decision is official - Crayola announced "Bluetiful" as the name of its new blue crayon. Bluetiful will be the nineteenth active blue color, replacing the previously retired Dandelion in the 24-count box and across the entire Crayola portfolio. Bluetiful received over 40% of fan votes to score the win and was officially unveiled this week at a blue-themed event in NYC. Additionally, there's a brand-new version of "Big Blue" - the world's largest crayon, which we previously visited when we road-tripped to the Crayola Experience back in 2014.

Worlds Largest Crayon

The World's Largest Crayon – in the new Bluetiful color – measures 15.6 feet in length and weighs 1,352 pounds. Hannah Ortman, a GUINNESS WORLD RECORDS adjudicator, verified the record attempt and presented Crayola with the GUINNESS WORLD RECORDS title for the Largest crayon.

The new Bluetiful color crayon will be available for purchase at retailers nationwide beginning late January 2018. However, fans can pick up the new Bluetiful crayon and coloring books exclusively at Walmart in November - perfectly timed for holiday gifting.

James Zahn

James Zahn is not a journalist, nor a blogger, though he may be credited as such by others, or even accept the title... depending on the circumstance.  Instead, he considers himself largely to be an "entertainment and lifestyle writer," bringing 25+ years of experience in the entertainment and publishing industries into the family realm as THE ROCK FATHER™.

As a media personality, commentator, adventurer and raconteur, James now finds himself raising a pair young girls - The Rock Daughters™ - along with his wife from their Illinois home.

He is a member of The Toy Insider Parent Advisory Board, a writer for the Netflix #StreamTeam, and serves as a Brand Ambassador and spokesperson for several Globally-recognized pop culture and lifestyle brands in addition to consulting for a number of toy manufacturers. Current special projects include promotional campaigns for PJ Masks (eOne/Disney Junior) and Beat Bugs (Netflix). 

Creatively, James has directed/edited music videos, lyric videos, and album trailers for bands such as FEAR FACTORY, has appeared as an actor in feature films and commercials, written comic books, and performed in bands. He currently serves as an artist manager and video director for Napalm Records' PRODUCT OF HATE.

James and/or his work have been featured in/on CNN, NBC, ABC, WGN, G4, The Chicago Tribune, BusinessWire, Babble, Fangoria, Starlog and more. He's appeared as a music expert on CNN's AC360 alongside Anderson Cooper, and has been interviewed by Larry King. In the past he served as a writer for  Fandango Family and PBS KIDS, penned articles for Sprout and PopSugar, and was a contributor to Chicago Parent.

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