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At the inaugural HasCon back in 2017, Hasbro hosted a special My Little Pony VIP fan dinner which included raffle prizes for attendees. The grand prize raffle winners were given a once in a lifetime opportunity – their very own My Little Pony characters that would actually appear in an episode of Friendship is Magic! At the dinner, two winners were chosen - Natalya and Thomas - and this weekend, their Ponies will appear in the Season 8 finale, School Raze. Earlier today, Hasbro sent over a new batch of photos showing off these new Ponies, and you can catch them in action when the new episode premieres on October 13, 2018 on Discovery Family.

We may have just entered fall, but already the cool air is hinting at snowflakes and peppermint. Soon, the holiday specials will be rolling out, and for Hasbro's My Little Pony, 2018 brings forth an all-new seasonal adventure, In My Little Pony: Best Gift Ever, the ponies discover that "to find the perfect gift before the night ends, they’ll need a little help and some special new friends.” Hasbro Studios just unwrapped the new trailer for the special, which premieres on Saturday, October 27th on Discovery Family. Check it out below!

Hasbro's HASCON is fast-approaching, and today the toymaker has issued details on additional entertainment programming for their first ever "FANmily" event. Happening September 8 – 10, 2017 at the Rhode Island Convention Center and Dunkin’ Donuts Center in Providence, Rhode Island, HASCON will bring Hasbro’s most iconic brands to life, with experiences based around Transformers, My Little Pony, Nerf, Magic: The Gathering, Dungeons & Dragons, G.I. Joe, Star Wars, MarvelPlay-Doh and more.

They say that "friendship is magic," and with that in mind, Hasbro - makers of MY LITTLE PONY - celebrated International Friendship day by unveiling what they're calling their first "brand anthem" for MY LITTLE PONY, titled ‘Through the Eyes of a Friend.’ It's social experiment that invited parents to hear how their child was doing in school; and surprised them with a report card from their child’s best friend. Check out that video below, but keep scrolling as there's much more...

2017 marks the debut of HASCON - Hasbro’s first-ever family convention that’s taking place on September 8-10 at the Rhode Island Convention Center and Dunkin’ Donuts Center in Providence, RI. With the toymaker highlighting their own brands for the very first time in a convention atmosphere, many have been wondering what that will entail, in addition to how some of their licensed properties (Star Wars/Marvel) would be represented. In short, this event is looking to be massive. Heading into the weekend, Hasbro sent over the full details on their brand experience activities for Transformers, My Little Pony, Nerf, Magic: The Gathering, Dungeons & Dragons, G.I. Joe, Star Wars, Marvel and Play-Doh. Check them out below!

Spring is a great time for new toys, and as parents and kids are hitting the stores looking for the latest offerings from their favorite characters, right now you can find some fresh gear from Equestria. Perfect for Easter Baskets and imaginative play comes thew new My Little Pony: Friendship is Magic Rarity Fashion Runway Playset from Hasbro. With the seventh season of the hit series kicking-off on Discovery Family, plus My Little Pony: The Movie on the way, The Rock Father™ and Hasbro are going to spread some magic by getting two (2) lucky readers hooked-up with playsets of their own! It's a playset we have here at HQ, and my youngest daughter loves it!

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