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With the holiday season in full-swing, all eyes are on the great gift ideas, and on Friday, December 7, 2018 - you can join The Toy Insider and yours truly for a #PJMasksHoliday Twitter Party! Sponsored by eOne, we'll be showing off all the cool new PJ Masks electronics from VTech, including the PJ Masks Super Learning Watch and PJ Masks Learning Headquarters! As always, we won't just be talking about these awesome items based on the hit Disney Junior series... we'll be giving you chances to win them as well! They're the perfect holiday gift for the little superhero on your holiday shopping list! One important note: You MUST RSVP and PARTICIPATE to be eligible for prizing. Check out The Toy Insider's new Play x Play Video for more:

Another tip of the hat to our friends to the north today as Toys "R" Us Canada has officially brought back a classic just in time for the holiday season. Originally written by Linda Kaplan Thaler and James Patterson, "I Don't Want to Grow Up, I'm a Toys 'R' Us Kid" has been a familiar staple since the 80s, and now it's a reminder for all kids big and small that they can still be a Toys 'R' Us kid as TRU Canada is "here to stay and play." The jingle is back in several spots that are airing on television and radio. See a couple of them below...

It's been nearly twenty years since Esther Novis, a mother of five and a former Harvard-trained biologist, started The Young Scientists Club as a summer science camp for her then 5-year-old son. And, for more than a decade The Young Scientists Club has been developing science kits and games featuring The Magic School Bus under license from Scholastic, based on the bestselling book series written by Joanna Cole and illustrated by Bruce Degen. With the world of STEM-infused learning and play becoming more and more popular in recent years, The Magic School Bus has also become a big hit on Netflix - reimagined as The Magic School Bus Rides Again with Fiona Frizzle taking over at the wheel to inspire a new generation of kids. Now, just in-time for the holiday season, The Young Scientists Club has unleashed a collection of a dozen new and updated Magic School Bus Science Kits that are Holiday Wish Guide™ Picks - perfect for gifting to scientists ages 5-12.

Sunday, November 25 2018 01:49

Holiday Wish Guide: Sharingland Cardboard Playhouses

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Imaginative play is something that I'm big on here at Rock Father HQ, but like many households - space is at a premium. It's also little secret that cardboard boxes often hold the keys to countless hours of open-ended play, and that's where Sharingland comes in with their innovative new line of award-winning premium playhouses - a 2018 Holiday Wish Guide™ Pick!. Think of it as "the cardboard box 2.0" - sustainable, pop-up cardboard playhouses with vibrant graphics that are printed inside and out. Better yet, these come with a variety of accessories and wearables across themes like Space Odyssey, Epic Castle, Grand Palace, Windmill Farm and Ancestral Teepee! Check out the video below for more on the story of how Sharingland came to life, and to see these fantastic, foldable playhouses in-action!

You may have an Optimus or a Megatron toy somewhere, but you need these new ones. Trust us. The Transformers Generations Siege Voyager Wave 1 Case does not disappoint! From Hasbro, both leaders are covered in battle-damage, include 2 weapons each, and have an exceptional range of articulation in their highly detailed robot modes. The Cybertronian vehicles look a little bit like some previous Earth forms but are different enough to be a lot of fun. Optimus and Megatron borrow heavily from classic toy and TV appearances, giving you what may be two of the most amazing figures yet. And they can power up with other smaller Siege Battle Masters, Weaponizers, and Micromasters (sold separately)! Don’t delay – pre-order from Entertainment Earth and transport them to your area via space bridge today!

Black Friday is behind us, and that means we're rolling full-steam ahead into Cyber Monday and Cyber Week! To celebrate, The Rock Father™ and Friends are co-hosting the #GameStopCyberMonday Twitter Party - Powered by PowerA!

It’s time to decorate! Not only is Wade Wilson returning to theaters for the holidays in Once Upon a Deadpool, but he can stop by your place, too. The chainsaw-wielding, chimichanga-noshing Merc with a Mouth is an excellent Marvel Legends 12-Inch Deadpool Action Figure. You even get Headpool, the flying propeller-beanie zombie head! This is a heck of a nice gift, an excellent desk decoration, and a terrific way to subtly hint what you’d like to go see in theaters in a few weeks. And he can sit next to you in the car! Of course, if this figure doesn't strike your fancy, you could always check out the entire selection of Deadpool toys and collectibles at Entertainment Earth. So... how about that new trailer?

In Walt Disney Animation Studios' Ralph Breaks the Internet, the Oh My Disney Princess scene (which I went behind-the-scenes of here) is one buzzed-about moment that's had people talking for months (SPOILER ALERT: The Disney Princesses are rather important in the grand scheme of things). Of course, many kids (and some grownups) have left the theater with a desire to own the Disney Princesses, and from Funko's Rock Candy line comes a collection of must-have vinyl figures that are going to be pretty well-wished-for this holiday season. Seven of them can be ordered via my friends at Entertainment Earth, while some of the others are retail exclusives to Target and others. Check this out...

Maybe you had some Masters of the Universe figures as a kid. Mattel’s beloved heroes and villains packed a punch – often, literally! Today, Mondo brings these characters back as even bigger releases with more accessories and more articulation! The Masters of the Universe Skeletor 1:6 Scale Action Figure brings evil home with gear and accessories inspired by the original toy, the cartoons, the 2002 remake, and other artists that spent time on Eternia. Begin the incantation and summon one from Entertainment Earth today!

Nobody puts these Pops in a corner! That's right, straight from Kellerman's Resort in the Catskill Mountains comes the Funko Dirty Dancing Baby Pop! Vinyl Figure #696 and Dirty Dancing Johnny Pop! Vinyl Figure #697! The best dancers of 1987 are now available for pre-order from my friends at Entertainment Earth. Long before Dancing With the Stars, there was Dirty Dancing - a film that inspired countless mishaps while trying to duplicate that epic lift in which Johnny Castle (Patrick Swayze) carried Frances "Baby" Houseman (Jennifer Grey) on the dance floor in front of a packed house. 

This Holiday Wish Guide™ feature is presented by Entertainment Earth in collaboration with The Rock Father™...

With Walt Disney Animation Studios' Ralph Breaks the Internet now in theaters, it's time to take a look at what will no-doubt be some very wished-for items that kids will be looking for this holiday season. I'm talking of course, about the toys - and from Bandai America comes a full assortment of fantastic toys featuring Wreck-It Ralph, Vanellope von Schweetz and many of their on-screen friends. As I began putting this feature together, my friends at Entertainment Earth sent over the Wave One Action Figures and the Slaughter Race Vehicle for some hands-on time in The Toy Testing Facility at Rock Father™ HQ. All official Holiday Wish Guide™ picks, let's take a look at those and more!

Party City's Toy City concept is something I've been covering for a few months now, and now that the holiday shopping season is truly upon us, it's time to get serious about toys! With over 50 temporary Toy City pop-up store locations now open throughout the U.S., Party City today unveiled its Black Friday ad and 2018 Top Toys List! There's familiar picks (including some from The Rock Father's Holiday Wish Guide™) and some unique ones as well, from Rainbowcorns and robots to Hatchimals, dinosaur slime, Harry Potter, and everything in between. Let's take a look!

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