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As someone who writes about toys often (both here at The Rock Father™ Magazine and also over at The Toy Insider), I see a lot of new stuff. With that, I've been digging ABC's THE TOY BOX, in which independent toy creators find themselves vying for the attention of the judges in hopes of being crowned champion. At the end of the 8-week series, the winning toy will be produced by Mattel and sold exclusively at Toys "R" Us. Check out a preview of the week four toys below...

Thursday, April 27 2017 09:04

Cars 3: A Visit to Pixar Animation Studios

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Over the past few years, I've had the good fortune to have been invited to some fairly magical places that most of the general public will never have the chance to experience first-hand. Thanks to my friends at The Walt Disney Company, I've been able to go beyond the gates of several legendary facilities, including the famous lot of The Walt Disney Studios, Walt Disney Animation Studios, DisneyToon Studios and ABC. While I've spent a decent amount of time at all of those places in Southern California (even dropping by the Animation Research Library and the former Imagineering center), there's a couple spots further up the coast that I've always wanted to visit, and I finally crossed one of those off the list with my recent adventure inside Pixar Animation Studios in Emeryville, California. As part of the promotional ramp-up to the theatrical release of Disney•Pixar's Cars 3, I was able to get a look at the campus where some of the most iconic animated films of the past few decades have been created.

Updated with the Official Announcement and game details....

As teased last week, the Call of Duty franchise is returning to its roots this November with the release of CALL OF DUTY: WWII. At today's Worldwide Reveal Livestream (still happening as of this writing), Activision has unleashed the official reveal trailer for Sledgehammer Games' highly-detailed step back into the era of World War II. The team did extensive research for a war that they note still touches families (my own Grandfather served in the 82nd Airborne), and our first taste of that labor can be seen below. Check this out...

Having seen a big chunk of Disney•Pixar's Cars 3 during the early press days at Pixar Animation Studios and Sonoma Raceway last month, I can tell you one thing without giving anything away: Fans of Cars (and race fans in general) are in for an incredible treat come June. While I'll have more exclusive coverage and features rolling out in the weeks ahead, today comes something that we've all been waiting for - the official theatrical trailer. Sure, we've had a couple of "Extended Looks," some clips and TV spots, but this is the official trailer, just-posted by Disney•Pixar this morning. Take a look!

It seems that every day is [INSERT NAME HERE] DAY, and today is a day that I can get behind... #AlienDay! Indeed, today is a global celebration of the franchise launched with the 1979 release of Ridley Scott's Alien, and continuing on May 19 with the release of his latest film, Alien: Covenant. Now comes some news from my friends at PPW Toys that they're bringing the famed Xenomorph into an all-new form... that of Mr. Potato Head. But the Alien won't be alone, as Predator (or is that, Pred-tater?) will be in the PopTater mix as well, allowing toy fans of all ages to have a mighty Alien vs. Predator battle to see who ends up fried. Additionally, Ripley and the crew are also getting a set of Wooden Nesting Dolls as well! Check these out...

PJ Masks AmbassadorAs of this writing, National Superhero Day (April 28, 2017) is fast-approaching, and that makes for a great time to have a SUPER party. Parties don't need to be reserved just for birthdays, and sometimes it's fun to get the little ones and their friends together for an unexpected gathering. In fact, sometimes we even have parties here at Rock Father HQ that are family-only, but still a fun way to turn an ordinary day or night into something extraordinary... or super. One of our favorite themes here is PJ Masks, and after being requested by parents for over a year, official PJ Masks party supplies are now available at Party City! Paired with PJ Masks free printables from the official site and toys from Just Play, you can easily create a memorable PJ Masks Party for National Superhero Day, birthdays or any day!

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