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This Special Feature brought to you by GameStop and Funko

Over the past few years, Funko Pop! Vinyl has become one of the hottest collectible lines out there. With each new collection announced, one tends to wonder A) How they haven't done this one before; and B) How many untouched licenses still exist? Funko truly has something for everyone, and the variety is incredible. One of the best places to fuel your Pop! addiction is at GameStop, who offer the Funko Insider Club brought to you by Power Up Rewards. Giveaways are a big part of that, and this month they're asking you to #ExpressYourShelfie for a chance to win a cool GameStop/Funko Prize Pack including a pair of limited edition CHASE Pops! But that's not all... GameStop & The Rock Father have another chance for you to win as well!

When it comes to the breakout toys of 2017, Fidget Spinners are serious business. What started as one thing expanded into an entire category of Fidgets - divisive as to whether they're toys, tools or just a fad that will eventually go the way of the Pog. For now, they're still hot, and the folks at Zuru Toys have some of the highest-quality offerings out there, and they recently sent us some for review. Bringing iconic superheroes into the mix, they've licensed characters from DC Comics and Marvel, bringing them together for a colorful collection of Fidget Spinners and Fidget Cubes - the original Fidget Cubes as developed by Antsy Labs! 

2017 Holiday Wish GuideAs expected, Marvel Studios' THOR: RAGNAROK lit up the box office during the early days of November, ushering in a heroic start to the holiday movie season. Like the films that have preceded it in the Marvel Cinematic Universe, the latest installment is joined by a full line of toys from Hasbro, and among them are a fresh assortment of role-play items and interactive figures. To celebrate the release of the film, Hasbro sent over an assortment for review, and The Rock Daughters™ were more than happy to crack them open for some new adventures. Check out the review and unboxing video below!

ASTRA Neighborhood Toy Store Day 2017

Neighborhood Toy Store Day is Saturday, November 11, 2017, and for the second year, The Rock Father™ has teamed-up with ASTRA (American Specialty Toy Retailer Association) to help spread the word as we officially kick-off the holiday shopping season!

I've said it before, but in the age of the online retail and the big box, toy stores are more important than ever, and your independent neighborhood toy store is a place where families can get personalized customer service and go hands-on with many of the season's hottest holiday toys. Many store owners have even earned the ASTRA Certified Play Expert (CPE) designation after completing a rigorous training program that teaches the science behind the power of play in relation to a child's development stages and learning styles. Additionally, the Play Experts at ASTRA have named their picks for the 2017 Best Toys for Kids - and these are toys that might be a little off-the-radar of the mainstream, but absolutely worth checking out at a participating retailer near you! 

They call it "the Oscars of the toy industry," and today the finalists have been revealed for the 2018 Toy of the Year (TOTY) Awards, presented by The Toy Association. Announced at Play Fair in NYC, the 122 finalists can be voted on by consumers between now and January 5 as their favorite picks in each of the 17 categories will compete for the top slot. As someone who writes about toys regularly both here at The Rock Father™ Magazine and at The Toy Insider, I have some pretty strong opinions about these toys... and it's gonna be a tough race - there's some fantastic toys going up against each other! Check out all the finalists below, along with my "Rock Father Pick" for select categories, along with some "Rock Father Approved" items that we just like a lot...

wishguide125My love of Playmobil runs deep - a toy line that I didn't personally have as a child, but one that I've long-admired as among the best toy brands in history. In the course of more than four decades of success, one thing Playmobil never really did until recently is enter the world of pop culture licensing. Launching into those waters among their hit Ghostbusters collection is one based on the world of DreamWorks DRAGONS - the hit Netflix Original Series spawned from the popular How to Train Your Dragon films. An Official Selection in my 2017 Holiday Wish Guide™, Playmobil DreamWorks DRAGONS Hiccup and Toothless brings the famous duo together in a classic style!

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