Friday, May 26 2017 09:12

Test Drive: Rockin' the Road - 2017 Toyota Tundra Limited Double Cab

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In my adventures over the years, I've had the opportunity to drive a lot of different vehicles. What I've come to realize is that I'm definitely a "car guy" - meaning that I have little interest in motorcycles, and a limited knowledge of trucks. That doesn't mean that I haven't driven them, as I've been behind the wheel of many, but surprisingly it's full-size pickup trucks that have largely eluded me. That's just one reason why I was so intrigued by the chance to get behind the wheel of the 2017 Toyota Tundra Limited Double Cab - a full-size pickup, and a ride that feels just gigantic compared to what I'm used to. The quick take? I loved it.

2017 Toyota Tundra Review

A striking vehicle straight away, the truck was delivered to Rock Father HQ by DriveShop courtesy of the Toyota press fleet. The "Inferno" red-orange was immediately a polarizing color, one that I found dramatic and appealing, but one my neighbors openly questioned. It's different - and a head-turner. At one point, I dropped the girls off at a birthday party screening of Beauty and the Beast, and while waiting to pick them up in front of the movie theater, three separate groups stopped to look at the truck and ask me about it.

Built-in-America with a final assembly point of San Antonio, Texas, the Toyota Tundra is a legendary truck, and despite the "import" name (Toyota builds a ton of vehicles in the U.S.), it was an unmodified Tundra that famously towed NASA's Space Shuttle Endeavour across the 405 freeway in Los Angeles back in 2012. If that doesn't signify power, I don't what does - and cruising through Lake County, Illinois as my daily driver for a week, the rumble of the beefy 5.7-liter DOHC EFI V8 was pretty awesome... even if I was largely just running the kids to-and-from school and activities.

2017 Toyota Tundra Review

The interior on this particular model was nice and comfortable, but not particularly flashy - but you can get pretty luxurious if you wanted to. Being able to comfortably fit two kids in car seats in the back was great in using the Tundra as a family ride, though if you don't need the cargo and towing power, rockin' a 15mpg truck probably isn't the most economically-feasible option. What I will say is that the ride was so, so smooth - and with the TRD Off-Road package, I was very tempted to go off the beaten path and start ripping across some of the local cornfields. 

When it comes to payload and towing power, you can hold over 1600 pounds in the bed, and pull over 10,000 pounds. So what did I haul? Appropriately, I used the Tundra to move toys... specifically, one toy - the Step2 PAW Patrol Lookout Climber, which we delivered to it's new home with one of the girls' best little friends. 

2017 Toyota Tundra Review

The 2017 Toyota Tundra starts at $30,120. As-driven, $43,570. With six unique models and numerous trim options, there's a Tundra for every taste when it comes to a full-size truck. Learn more, and build and price your own at https://www.toyota.com/tundra/

James Zahn

James Zahn is best-known as The Rock Father™, a media personality, commentator, adventurer and raconteur. He is the Owner, Publisher, and Editor-in-Chief of THE ROCK FATHER™ Magazine. In January, 2019, after nearly a decade of publishing The Rock Father™ Magazine, he joined Adventure Media and Events as Senior Editor of The Toy Book—the leading trade publication for the toy industry since 1984, as well as The Pop Insider — a destination for all things pop culture, and The Toy Insider — the leading consumer guide for toys and games. He is also editor of The Toy Report, a weekly newsletter published by The Toy Book each Thursday. Zahn has over 27 years of experience in the entertainment, retail and publishing industries.

He regularly serves as a Brand Ambassador and spokesperson for several Globally-recognized pop culture and lifestyle brands in addition to consulting for a number of toy manufacturers. 

Creatively, James has directed/edited music videos, lyric videos, and album trailers for bands such as FEAR FACTORY, has appeared as an actor in feature films and commercials, written comic books, and performed in bands. He currently serves as an artist manager and video director for PRODUCT OF HATE, whose debut album was released by Napalm Records in 2016, distributed by ADA/Warner Music in the U.S. with Universal Music handling global. A new album has been completed and is set for release this year.

Zahn and/or his work have been featured in/on CNN, NBC, ABC, WGN, CBS, GCTN, G4, The Chicago Tribune, Forbes, MarketWatch, Reuters, BusinessWire, Fangoria, Starlog and more. He's appeared as a music expert on CNN's AC360 alongside Anderson Cooper, and has been interviewed by Larry King. In the past he served as a writer for the Netflix Stream Team,  Fandango Family and PBS KIDS, penned articles for Sprout and PopSugar, and was a contributor to Chicago Parent.

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