Thursday, May 28 2015 08:27

Retro: This Mego Batmobile & Batcycle Commercial has The Joker on the Run...

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Growing up, I never had any of the classic Mego figures - the 8" dolls with real cloth clothing based on pop culture icons of the time. I did have the 3¾" DUKES OF HAZZARD figures that Mego produced, but that was toward the end of their run, when lines like STAR WARS and G.I. JOE were hitting a new generation of kids like me with what would become the most popular format of pocket-sized figures. But for that generation before me, those 8" dolls were a huge deal, and they've stayed popular for decades, resulting in their revival through companies like EMCE Toys, Diamond Select Toys, Mattel and Figures Toy Company. I recently came across a commercial for a 1970s collection of BATMAN vehicles and playsets that's pretty fantastic. Four decades before Ben Affleck would don the cape and cowl to chase down a Lamborghini-driving Jared Leto as THE JOKER, kids were rockin these pretty sweet toys that were largely based on the 1966 BATMAN series and later cartoons...

megostyleIn 2015, it's Figures Toy Company that's carrying the BATMAN license, with Mego-inspired versions of a ton of characters from the 1966 BATMAN series to DC Comics' SUPER POWERS, JUSTICE LEAGUE and more. Entertainment Earth stocks an abundance of these figures and accessories, including lines based on DUKES OF HAZZARD, GILLIGAN'S ISLAND, DALLAS, EVEL KNIEVEL, and the mighty KISS.

Figures Toy Company also has a new line of superhero figures on the way that are packaged in "Kresge-style" cards - the kind you would've found at S.S. Kresge stores way back when... the company that evolved into Kmart.


James Zahn

James Zahn is best-known as The Rock Father™, a media personality, commentator, adventurer and raconteur. He is the Owner, Publisher, and Editor-in-Chief of THE ROCK FATHER™ Magazine. In January, 2019, after nearly a decade of publishing The Rock Father™ Magazine, he joined Adventure Media and Events as Senior Editor of The Toy Book—the leading trade publication for the toy industry since 1984, as well as The Pop Insider — a destination for all things pop culture, and The Toy Insider — the leading consumer guide for toys and games. He is also editor of The Toy Report, a weekly newsletter published by The Toy Book each Thursday. Zahn has over 27 years of experience in the entertainment, retail and publishing industries.

He regularly serves as a Brand Ambassador and spokesperson for several Globally-recognized pop culture and lifestyle brands in addition to consulting for a number of toy manufacturers. 

Creatively, James has directed/edited music videos, lyric videos, and album trailers for bands such as FEAR FACTORY, has appeared as an actor in feature films and commercials, written comic books, and performed in bands. He currently serves as an artist manager and video director for PRODUCT OF HATE, whose debut album was released by Napalm Records in 2016, distributed by ADA/Warner Music in the U.S. with Universal Music handling global. A new album has been completed and is set for release this year.

Zahn and/or his work have been featured in/on CNN, NBC, ABC, WGN, CBS, GCTN, G4, The Chicago Tribune, Forbes, MarketWatch, Reuters, BusinessWire, Fangoria, Starlog and more. He's appeared as a music expert on CNN's AC360 alongside Anderson Cooper, and has been interviewed by Larry King. In the past he served as a writer for the Netflix Stream Team,  Fandango Family and PBS KIDS, penned articles for Sprout and PopSugar, and was a contributor to Chicago Parent.

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