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Since launching The Rock Father last year, I've had a few people ask me why I've never covered MONSTER HIGH. "You have daughters..." Yes. "You love monsters..." Yes. But quite simply, my daughters are a little young to fall into the target demographic for the popular line of Mattel toys, so not having them in the house (yet), they hadn't hit the site. That changes today with the release of MONSTER HIGH: GHOULS RULE, an original CGI movie released in partnership between Mattel and Universal Studios Home Entertainment.

Published in Movies, TV and More

Earlier this year, I highlighted The Mattel Toy Store of Wilmot, Wisconsin in a "Rock Father Adventure" blog here on the site. It's been a few months since we've made the trip, but on Friday we went back - lured in by a phone call received here at HQ about a shipment of KNIGHT RIDER Hot Wheels they'd received. While I'm still on the hunt for their basic $1 Knight Industries 2000, what the folks at The Mattel Toy Store received was something a little more special: The Special Edition K.I.T.T. that was previously offered as a San Diego Comic-Con Exclusive this past July.

The folks over at AMERICAN GIRL have supplied The Rock Father with the full details on their newest historical character, Caroline Abbott. Set for release on September 4, Caroline's debut ''will inspire today's girls with stories of courage and kindness as she becomes a true hero by giving of herself without expecting anything in return. Caroline is a 9-year-old girl growing up near Lake Ontario (Sackets Harbor) during the War of 1812.'' As with all historical character releases, Caroline will be presented as an 18" doll, complete with accessories and a story told in a six-book set. Photos and more details on all six books below!

Back in April I made mention of TOY MASTERS, a feature-length documentary on one of my favorite childhood toy lines - Mattel's MASTERS OF THE UNIVERSE. Well, the makers of the film just hit me on twitter with news that the film will make it's world premiere on August 6 at the Fantasia Film Festival in Montreal. By the Power of Grayskull!  I still wish I had my original He-Man and Skeletor.

Published in James' Journal

We love HOT WHEELS here at Rock Father HQ. No, they're not just for boys, as my first daughter thinks that those little cars and their Matchbox counterparts are just about the best thing ever. We'll delve into that in a future blog here on The Rock Father, but for now I have a video to show you courtesy of TEAM HOT WHEELS. It's their Guinness World Record-making run at a real-life Double Loop Dare. Yes, it's HOT WHEELS in real-life, and it's fantastic. The jump took place at the 2012 X Games Los Angeles with Greg Tracy and Tanner Foust at the wheels.

Monday, May 07 2012 11:11

AMERICAN GIRL launches READ-A-PALOOZA

My daughter is a tad young for AMERICAN GIRL, but my wife is really looking forward to the time when she'll be able to attend some of their famed 'mother-daughter' events with the munchkin. While we're not there just yet, those of you with girls ages 8 to 12 should take a look at READ-A-PALOOZA, a new program launched on May 1 and running through September 3, 2012.  It's a full program ''packed with fun activities and incentives that encourage literacy.'' Check out the details below.

Published in James' Journal
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