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They refer to themselves as a ”mobility” company, but Bugaboo makes strollers… really nice, really expensive strollers. While I personally couldn’t justify dropping $1100 on a stroller (not counting all the nifty add-ons), I do appreciate the design work that the company puts forth, and I find their company background to be an interesting story. Both of those elements are featured heavily in the debut, 164-page BOO Magazine which made it’s debut earlier today.
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Full details and free copies of the multi-format digital/app/print mag can be found on the Bugaboo website, and interestingly, Co-founder Max Barenbrug hints at a future non-stroller “mobility” offering.
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