Calling all Canadian readers of legal drinking age… you up?
Labatt Breweries of Canada, in collaboration with PepsiCo Canada, has unleashed a fizzy sensation that’s set to shake up the beverage scene. SVNS Hard 7UP is the latest addition to Labatt’s Beyond Beer portfolio, blending the crisp refreshment of 7UP with a spirited twist.
Crafted for discerning palates, SVNS Hard 7UP boasts a tantalizing 7% ABV per 355 ml can, sans any sugar. This groundbreaking concoction emerges as a response to the burgeoning demand within the ready-to-drink (RTD) market, where innovation meets consumer cravings.
“Consumer demand for premium RTD products is undeniable, so innovating to meet Canadians’ preferences is both a priority, but also an exciting growth opportunity for the Labatt business,” says Mike D’Agostini, Director of Beyond Beer, Labatt Breweries of Canada.
This fusion of Canada’s beloved lemon-lime flavor with a spirited kick positions SVNS Hard 7UP as a trailblazer in the soda and seltzer landscape. Promising a flavor-packed experience while boasting zero grams of sugar, it’s poised to tantalize taste buds and redefine refreshment as we know it.
So brace yourselves, beverage aficionados, because SVNS Hard 7UP is here to fizz up your world like never before.
