Ghostbusters Week: The Return of Hi-C Ecto Cooler!

It’s #GhostbustersWeek…

Hi-C Ecto Cooler (1987-2001, 2016-?) is an absolutely legendary beverage. Back in the late 1990s, when I met the girl who would eventually become my wife, I would drink Ecto Cooler seemingly by the gallon, right alongside another creation of The Coca-Cola Company – SURGE. Following the triumphant, fan-led return of the latter beverage back in 2014, Ecto Cooler officially started hitting the streets again this past May, the idea being that the drink, spawned from the success of THE REAL GHOSTBUSTERS cartoon series (Slimer once adorned the packages) and which maintained a preseence on store shelves nearly a decade past its run, would once again reign supreme as audiences prepared for the release of Paul Feig’s GHOSTBUSTERS: ANSWER THE CALL on July 15th. Indeed, Ecto Cooler is back! But can you find it?

 

It’s a glorious day at #RockFatherHQ… my office fridge freshly stocked with an old friend – the legendary #EctoCooler! #Ghostbusters #HiC #ecto #ghosts #food #drink

A photo posted by James Zahn (@therockfather) on Jun 2, 2016 at 12:24pm PDT

For many, the answer has been “no” – rumors of it swirling, appearing and disappearing like a true ghost. It’s been swooped-up and scalped by sellers on the secondary market, profits being turned on a drink so delicious that some (like the Chicago Ghostbusters) have tried to duplicate the recipe for years. Upon taking my first sip of the drink in over 15 years (probably longer), I had goosebumps and a smile that I just couldn’t shake. 

While the line goes that “bustin’ makes me feel good,” Ecto Cooler makes me feel good.

 

#EctoCooler party at #RockFatherHQ! Seriously, when your friend sends you a text asking if he can score two cans of Ecto on a Friday night, I’m happy to assist in glorious beverage achievement! #Ghostbusters #TheBloodline #ProductOfHate #tastybeverage

A photo posted by James Zahn (@therockfather) on Jun 3, 2016 at 7:51pm PDT

Get some Hi-C Ecto Cooler in 11.5 oz cans through Amazon Pantry, or look for it in 6oz Juice Boxes at your local grocery store. Want some SURGE? Amazon might have that, too… if it’s not sold out again.

GHOSTBUSTERS: ANSWER THE CALL (2016) Ghostbusters makes its long-awaited return, rebooted with a cast of hilarious new characters. Thirty years after the beloved original franchise took the world by storm, director Paul Feig brings his fresh take to the supernatural comedy, joined by some of the funniest actors working today – Melissa McCarthy, Kristen Wiig, Kate McKinnon, Leslie Jones, and Chris Hemsworth. This summer, they’re here to save the world!

GHOSTBUSTERS has been rated PG-13 by the MPAA for the following reasons: SUPERNATURAL ACTION AND SOME CRUDE HUMOR

Directed by Paul Feig from a screenplay by Katie Dippold and Paul Feig.  Based on the film “Ghostbusters” (1984) Written by Dan Aykroyd and Harold Ramis and Directed by Ivan Reitman

Get tickets via Fandango.