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Black Rifle Coffee Co. Celebrates National K9 Veterans Day with Two New Roasts


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The crew at Black Rifle Coffee Co. (BRCC) is unleashing two, ultra-limited edition roasts that celebrate and raise funds for four-legged vets.

National K9 Veterans Day pays tribute to dogs that have served in the U.S. military or law enforcement agencies across the country. Proceeds from the sale of Fur Missile and Hurricane Roast will benefit Hurricane’s Heroes, a nonprofit organization that supports veterinary care for these retired dogs.

Fur Missile Coffee | Source: Black Rifle Coffee Co.

Fur Missile — available now — is a medium roast Arabica with what BRCC calls “a bold yet balanced flavor profile featuring a nutty aroma and distinct notes of walnut, brown sugar, and guava.”

Special Offer: Join the Black Rifle Coffee Club and Get 20% Off Your First Order — Click Here!

Hurricane Roast Coffee | Source: Black Rifle Coffee Co.

Hurricane Roast is currently in production and is expected to be available in April. The roast celebrates Hurricane, a retired Secret Service dog that took down a White House intruder that jumped the fence in October 2014 while President Barack Obama was in office. The Belgian Malinois and his handler were presented with the Secretary’s Award for Valor by Department of Homeland Security Secretary Jeh Johnson.

BRCC and Hurricane’s handler Marshall have teamed up to release 5,000 12-ounce bags of Hurricane Roast.

For more on BRCC’s products and mission, visit www.blackriflecoffee.com

James Zahn
James Zahnhttps://www.therockfather.com
James Zahn aka The Rock Father is the founder and publisher of The Rock Father Magazine, and also serves as Editor-in-Chief of The Toy Book, and Senior Editor of The Toy Insider and The Pop Insider. Zahn is an Illinois-based writer, media personality, commentator, director, actor, adventurer, raconteur, and overall pop culture and toy enthusiast. James is frequently called upon for expert commentary on the toy industry and has been seen on or quoted in Yahoo! Finance, CNN, FOX Business, MarketWatch, Forbes, NBC, ABC, CBS, The New York Times, The Washington Post, The NY Post, The Chicago Tribune, PopSugar, Fangoria, Starlog, and many more. He has been involved with business, entertainment, and media for more than 30 years, with a passion for music, film, retail, and publishing. Follow James on Twitter @TheRockFather. Email him: james@therockfather.com

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