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Entertainment Earth Celebrates #PokemonDay 2018…

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It's officially Pokémon Day, and my friends at Entertainment Earth are celebrating in an appropriate manner - with a sale, of course! Pokémon fans can...

It’s Pokémon Day! How will YOU Celebrate Every Trainer’s Favorite Holiday?

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I have a unique relationship with Pokémon. Back when the original games were released in 1996, I was working for Walmart (seems like a...

Toy Fair Brought Some BIG Numbers to the Big Apple this Year…

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Hard to believe that the The Toy Association's 115th North American International Toy Fair wrapped-up a week ago already, but it did, and I'll still be presenting content...

Gaming Giveaway: Win a Tax Season Prize Pack from GameStop!

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It's Tax Season, and depending on where you fall in life, that can mean a feeling of excitement or a feeling of dread. For...

Twitter Party Alert: Get Ready to Rock with MorfBoard & The Toy Insider!

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At the 115th North American International Toy Fair in New York City, one of the most buzzed-about toys was front-and-center at the JAKKS Pacific...

#TFNY: Hasbro is Flying High with Nickelodeon’s TOP WING for new Toys!

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Nickelodeon's new hit preschool series Top Wing is getting a toy line. The product line, which includes figures, vehicles and plush inspired by the show’s...

#TFNY: Super Monsters Toys are Coming from Hasbro’s PLAYSKOOL, Season Two of the Netflix Series Announced…

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The Netflix Original Series SUPER MONSTERS was an immediate hit upon its debut last fall, just in-time for Halloween. One looming question (and several...

#TFNY First-Look: Get Evil with the PJ Masks Romeo’s Lab Playset

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The second season of eOne's PJ MASKS is airing on Disney Junior, and new adventures means new toys! Ahead of the 115th North American...

#TFNY First-Look: Blast-off with the PJ Masks Super Moon Adventure Rocketship!

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This spring, the long-awaited second season of eOne's PJ MASKS started airing on Disney Junior, taking our heroes to some new places... like space....

#TFNY: First-Look Disney Junior Vampirina Rock N’ Jam Touring Van!

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Last year, I was one of the first to bring you news about Just Play's full line of toys based on Disney Junior's Vampirina....

#TFNY: Hasbro is Ready to Rock with Saban’s POWER RANGERS! New Toys, New Logo for 2019…

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Some breaking news as we head into the 115th North American Toy Fair in New York - Hasbro and Saban Brands have just announced...

#TFNY: KidKraft Rolls into Toy Fair to Celebrate 50 Years of Play with Some Fun New Toys…

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KidKraft has long-been a favorite brand here at Rock Father HQ, and it's one that's become a daily staple. In fact, if you've ever...
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