Part of #TMNTweek 2016 on THE ROCK FATHER Magazine! Check out TheRockFather.com/TMNT for more.
The year was 1989, and as the TEENAGE MUTANT NINJA TURTLES celebrated their meteoric rise to the top of the Saturday morning cartoon charts and simultaneous infiltration of the action figure aisle, the battle against The Shredder and The Foot Clan wound up finding a new stage: the breakfast table. Produced by Ralston, who at the time were the kings of cool-looking, yet questionably-tasting cereals based on the pop culture icons of the day, the original TEENAGE MUTANT NINJA TURTLES Cereal featured “Crunchy Ninja Nets” (think Chex) and Ninja Marshmallows for “a power-packed crunch!” Like most licensed cereals, it was a limited-time affair, but with the success of Nickelodeon’s current animated series and the release of TEENAGE MUTANT NINJA TURTLES: OUT OF THE SHADOWS into theaters, Mikey, Leo, Raph and Donnie are back in the kitchen in a new cereal, produced in 2016 by General Mills.
The whole grain corn and brown rice cereal featured miniature TMNT heads presented in four colors easily identified as the face mask color of each of the turtles.
In a blog post over at General Mills, Nicholas Law, associate marketing manager, Cereal, states, “Our team created a unique cereal shape and flavor that we think fans will love when they get a chance to try it.”
Personally, I find the taste to be what you’d expect from a fruity cereal . After all, General Mills also makes TRIX. Here at Rock Father HQ, we play with our food on occasion, as evidenced by Casey Jones facing-off against The Shredder and a Foot Soldier from Playmates Toys’ TMNT 2 collection.