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Watch: FARMING SIMULATOR 2015 – Gameplay Trailer 3, Woodcutting

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Last year, I was excited to discover FARMING SIMULATOR when it got ported over to Xbox 360. The International PC hit tapped into some...

Preview: TRANSFORMERS: ROBOTS IN DISGUISE headed for Cartoon Network in 2015…

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Cartoon Network is getting some robot action next year, as Hasbro has announced that TRANSFORMERS: ROBOTS IN DISGUISE will debut on the network sometime...

Tiggly Counts: New App & Toy for Preschoolers set for Launch… Win it here!

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This November, interactive learning company Tiggly will follow-up their award-winning Tiggly Shapes with the release of Tiggly Counts - "a revolutionary new way for...

[CLOSED] Giveaway: Win a BATMAN ’66 Bleacher Creatures Complete Set!

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This year, something really cool happened... a door was opened to a world that hadn't really been explored in a very long time when...

Hasbro scores rights to FROZEN and DISNEY PRINCESS Dolls for 2016 and beyond…

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Now this is a coup. Yes, Hasbro would like to build a snowman - and they soon will. Hasbro and Disney Consumer Products have...

[CLOSED] Giveaway: Win the Step2 Deluxe Workshop for your little builders!

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Kids love to work like Mom and Dad, and there's nothing that embraces that more than giving them a workshop to call their own....

Embracing our Inner MARVEL #InfinityHeroes with Disney Infinity 2.0 and Virtual Imaginative Play…

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This #InfinityHeroes Adventure is brought to you by #CollectiveBias Inc. and it's advertiser. All opinions are that of James Zahn, aka The Rock Father. Superheroes...

ARTHUR gets an App ahead of 18th Season Premiere on PBS KIDS

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On September 29, ARTHUR will begin it's 18th (yes, 18th!) season on PBS KIDS, bringing all-new adventures of the WGBH-produced series to families everywhere....

[CLOSED] Giveaway: THE HERO OF COLOR CITY Step2 Cra-Z-Art Pack Extravaganza!

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As part of my gig as a Step2 Brand Ambassador, I often have the honor of getting some of you hooked-up with some cool...

And the 2014 National Toy Hall of Fame Nominees are…

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Each year, the National Toy Hall of Fame opens up for public nominations for which toys should be considered as finalists for induction into...

Talk Like A Pirate Day: Sail the Seas with a Radio-Controlled Playmobil Pirate Ship! #TalkLikeAPirateDay

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Ahoy, Mateys! Since everyone is talking like a pirate today, I'm highlighting some pirate-based fun here on THE ROCK FATHER! Did you know that...

Back-to-School: Celebrate National #PlayDohDay with Sculpts Inspired-by FERRIS BUELLER, CLUELESS and More!

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Did you know that September 16 is National PLAY-DOH Day? It's true, every year there's a day-long celebration of Hasbro's iconic modeling compound, and...
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