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Disney•Pixar is kicking off the one-month countdown to the theatrical opening for Incredibles 2, and they’re doing it with style! Today, 25 content creators are dusting off their super suits to join filmmakers and fans to celebrate INCREDIBLES DAY. Throughout the day, fans will get a look at new Incredibles 2 content and product, have the chance to win prizes, and get exclusive access to Pixar Animation Studios to watch content creators from around the world take part in film-themed challenges on Facebook. Written and directed by Brad Bird, Disney•Pixar’s Incredibles 2 opens June 15—tickets are on sale now at Fandango

From the Official Announcement: “It’s been a long wait for the next chapter in the Parr-family story,” said “Incredibles 2” producers Nicole Paradis Grindle and John Walker. “We just love that fans are so passionate about these characters and we can’t wait for everyone to see the film. Opening day is coming fast, but in the meantime, we’re excited to celebrate INCREDIBLES DAY with all of the fans.”

INCREDIBLES DAY gets underway with the release of three vintage toy commercials featuring theme songs for Mr. IncredibleElastigirl and Frozone. While I’m home in Illinois today, I did share a look at JAKKS Pacific’s new diecast version of The Incredibile plus a few shots from my last visit to Pixar via Twitter…


At 4 p.m. PT, fans can tune in to Facebook.com/DisneyPixar to watch as Ashley Eckstein, HerUniverse founder and CEO, hosts 25 content creators in an afternoon of themed activities at Pixar Animation Studios in Emeryville, Calif. Watch as six teams of influencers from around the world test their abilities and compete in three different activities around the Pixar campus to showcase how they’re incredible. The event will incorporate new Incredibles 2 products for the whole family currently available at shopDisney.com and mass retailers nationwide.

Additionally, Trina Turk will debut a new line of Incredibles 2-themed swimwear during the event. The California-inspired brand launches a film-themed line of women’s and men’s apparel and accessories later this month, and in June, children’s luxury designer Haus of JR will release an Incredible apparel collection for boys and girls exclusively at Barneys New York.

More details regarding the INCREDIBLES DAY event include the following.

  • The content creators and their families attending #IncrediblesDay can also spend time in the Incredibles lounge to check out the new LEGO® “The Incredibles” video game from Warner Bros. Interactive Entertainment, which will be available for Nintendo Switch™, PlayStation®4 computer entertainment system, Xbox One, and PC on June 15, 2018, the same day “Incredibles 2” opens in theaters nationwide.
  • Musical group D Cappella will treat attendees to a performance of the film’s theme song “Glory Days.” The group performs classic Disney favorites from “The Little Mermaid,” “Beauty and the Beast,” “The Lion King” and more.

In “Incredibles 2,” Helen (voice of Holly Hunter) is called on to lead a campaign to bring Supers back, while Bob (voice of Craig T. Nelson) navigates the day-to-day heroics of “normal” life at home with Violet (voice of Sarah Vowell), Dash (voice of Huck Milner) and baby Jack-Jack—whose super powers are about to be discovered. Their mission is derailed, however, when a new villain emerges with a brilliant and dangerous plot that threatens everything. But the Parrs don’t shy away from a challenge, especially with Frozone (voice of Samuel L. Jackson) by their side. That’s what makes this family so Incredible. Written and directed by Brad Bird (“Iron Giant,” “The Incredibles,” “Ratatouille”) and produced by John Walker (“The Incredibles,” “Tomorrowland”) and Nicole Paradis Grindle (“Sanjay’s Super Team” short, “Toy Story 3” associate producer), Disney•Pixar’s “Incredibles 2” busts into theaters on June 15, 2018. 

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