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TRANSFORMERS: MAY MAYHEM Begins… QUICKSLINGER and BRAKE-NECK Roll Out!

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If you want new TRANSFORMERS, today is your day! Hasbro is showcasing figures from its iconic TRANSFORMERS brand though MAY MAYHEM, a new fan initiative spotlighting the hot new TRANSFORMERS GENERATIONS: COMBINER WARS line. It’s all getting started today with the release of AERIALBOT QUICKSLINGER and STUNTICON BRAKE-NECK figures from the COMBINER WARS line, who are available right now through select online retailers. Further activities involving fan participation, multi-platform storytelling and other online promotions will continue throughout the month of May.

Hasbro’s TRANSFORMERS GENERATIONS action figures feature characters and expressions from throughout the 30 plus years of the TRANSFORMERS brand. In 2015 the GENERATIONS line unites under one big story – COMBINER WARS, featuring teams of TRANSFORMERS robots that combine together into one giant COMBINER robot!

May Mayhem

“Our goal with May Mayhem is to provide collectors of the TRANSFORMERS GENERATIONS line with a robust multi-platform experience. With the combination of amazing new toys and great storytelling from our partners, it’s never been a better time to be a TRANSFORMERS fan.”Tom Warner, Senior VP of the TRANSFORMERS franchise at Hasbro

Starting today, AERIALBOT QUICKSLINGER and STUNTICON BRAKE-NECK will be available exclusively through participating online retailers, such as Amazon.com, Walmart.com, Target.com, ToysRUs.com, Entertainment Earth, BigBadToyStore, Diamond Comics and HasbroToyShop.com. With these two new figures, fans are able to complete their G1-accurate SUPERION and MENASOR COMBINER figures!

Additionally, several participating online retailers will be running special promotions on TRANSFORMERS GENERATIONS: COMBINER WARS figures, providing fans with an ideal way to complete their collections. As part of MAY MAYHEM, Target.com will launch a new Collector Hub and will offer 20% off select TRANSFORMERS items starting on May 25th. Also on May 25th, ToysRUs.com will offer a “Buy More, Save More” promotion on TRANSFORMERS items. Fans should also keep an eye on the Toys R’ Us Twitter account (@ToysRUs) this week to discover the special power of VICTORION, the brand new fan-built COMBINER! Then on May 27th, Amazon.com will be running a “Day of Deals” promotion on TRANSFORMERS items.

The action continues the week of May 25th, with the start of the TRANSFORMERS HALL OF FAME vote in the TRANSFORMERS OFFICIAL APP (available for iOS and Android from transformers.com/apps). Fans will be able to vote for their favorites in three fan-nominated categories — Favorite TRANSFORMERS Character, Best COMBINER Robot and Best Musical Act Used in a TRANSFORMERS Branded Production — with the winners to be announced at BotCon, the Official TRANSFORMERS Convention, in St. Charles, Illinois from June 18-21, 2015. Then, later in May, the epic “COMBINER WARS” story that’s been running through IDW Publishing’s TRANSFORMERS comics comes to a head in TRANSFORMERS: WINDBLADE —COMBINER WARS #3. 

Sidebar: Have you seen the G1-style Constructicons? Those guys were my absolute favorite as a kid, though I never actually completed Devastator. Check out this beast, available at SDCC this year…

Constructicons SDCC

Want more? Check out https://www.facebook.com/transformers

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