Preschoolers will soon have some new rides to play with as Funrise and Warner Bros. Consumer Products (WBCP) are teaming-up for a new toy line called HERODRIVE. Making their debut at the 2018 edition of the North American International Toy Fair in New York City, HERODRIVE is being touted as “an innovative, one-of-a-kind line that combines kids’ favorite entertainment characters with fun and innovative play features to deliver the coolest vehicles for preschoolers.” Racing from the starting line, the HERODRIVE DC Super Friends Collection will launch with vehicles inspired by iconic DC Comics characters such as Batman, Superman, The Flash, and more.
The HERODRIVE line will feature vehicles in a range of sizes and styles including: Mash Machines, a new style of preschool vehicles that fuses together iconic vehicles such as police cars and fire trucks with DC Super Friends characters; HERODRIVE Power Pals plush vehicles with wobble wheels and sounds for the youngest preschoolers; Signal Squad, a collection of DC Super Friends-inspired stylized vehicles, each projecting its DC Super Hero’s logo; and the Batman Racer motorized vehicle with lights and awesome Batman and Batmobile-inspired sounds.
Stay tuned for more from the 2018 North American International Toy Fair. Check out http://www.therockfather.com/toyfair for more!
